MEDIA EXECUTIVE - KCTV

FOX Carolina News•Fairway, KS

About The Position

KCTV5 and Gray Digital Media KC are seeking a motivated media and digital sales professional to sell television and digital advertising and marketing solutions in the Kansas City area. The Media Executive will develop new business, maintain and grow existing accounts, and maximize revenue. Solutions include programmatic advertising, streaming, email, social media, SEM, and SEO. The role also sells sponsorship opportunities and lifestyle segments on the daily lifestyle show My KC Live. The position involves working with business owners and marketing and advertising decision-makers to create effective digital marketing strategies, develop and present television and digital proposals, and build lasting client relationships. The Media Executive will learn and sell Gray Digital Media products and collaborate with internal teams, corporate teams, and clients.

Requirements

  • Demonstrated intellect, drive, executive presence, and sales acumen.
  • Ability to prospect and network with business decision-makers in organizations of all sizes.
  • Proven experience building professional client relationships.
  • Superior multitasking skills and ability to work cross-functionally and handle multiple tasks daily.
  • Excellent troubleshooting and problem-resolution skills.
  • Excellent written and verbal communication skills.
  • Proficiency with Microsoft Excel, Word, and PowerPoint.
  • Valid driver's license and a driving record that meets company policies; the record will be verified as a condition of employment and checked regularly.

Nice To Haves

  • Bachelor’s degree with 2 or more years of digital media sales experience, or a proven sales track record.
  • Understanding of G4 analytics.

Responsibilities

  • Consult with business owners and marketing and advertising executives, directors, and managers to develop and implement digital marketing strategies.
  • Meet or exceed sales expectations by acquiring new clients and maintaining and growing existing accounts.
  • Learn and master Gray Digital Media advertising products, services, and guidelines as offerings evolve.
  • Develop, retain, and grow client relationships.
  • Create and present television and digital advertising and marketing proposals.
  • Sell sponsorship opportunities and lifestyle segments on My KC Live.
  • Communicate and collaborate effectively and respectfully with internal teams, corporate Gray Digital Media teams, and clients.
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