Media Buyer, Integrated Media Investment (Temporary)

Crossmedia Inc
$65,000 - $75,000Hybrid

About The Position

Crossmedia is a global media independent committed to doing media and business the right way, guided by the principles of TRUST, REASON, and the Pursuit of HAPPINESS. Crossmedia US, founded in NY in 2000, is one of the largest minority-owned full-service media planning & buying agencies in the nation, with over 500 employees worldwide. The agency focuses on creating innovative connections between brands and people across all channels and budgets, emphasizing media transparency and objective decision-making. Crossmedia has been recognized as one of Ad Age’s Best Places to Work for seven consecutive years. The company has offices in the US, London, and Germany, serving a diverse client roster including U.S. Bank, Invesco, and Planet Fitness.

Requirements

  • 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management (Digital - Display, Audio, Video). This role is digital heavy.
  • Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau.
  • Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting.
  • Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies.
  • Ability to mentor junior team members.

Responsibilities

  • Oversees tactical planning, execution, and reporting of campaigns.
  • Utilizes knowledge of the media marketplace and channels to brainstorm and ideate new activations and vendors for media campaigns.
  • Maintains a base-level knowledge of buying for both online and offline media channels: Digital (Banners, Audio, Video) Search, Social, TV, Radio, OOH [Out-of-Home], Print. This role is digital heavy.
  • Owns vendor communications and developing relationships with clients.
  • Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners.
  • Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns.
  • Leads knowledge of media buying tools to execute plans and buys - Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Tableau etc.
  • Applies principles of negotiation to ensure discounts and added value.
  • Acts as the first ‘gatekeeper’ and reviewer for Assistant’s work.
  • Ensures smooth campaign launch & execution and communicates updates internally and externally.
  • Possesses a deep understanding of the Digital media trafficking process.
  • Performs weekly pacing and monitoring of campaign performance.
  • Focuses on a quality product, adhering to Crossmedia’s high standards.
  • Fully comprehends media strategy and tactical details.
  • Supports Supervisor/Director in the development of media approach.
  • Proactively encourages media + creative integration through cross-agency presentations and timelines.
  • Validates accuracy of data use for reporting.
  • Develops media POVs for clients.
  • Encourages thinking outside of the box.
  • Stays up to date with marketplace offerings and new opportunities.
  • Personal efforts generate satisfaction – clients, team, company.
  • Participates in training to enhance their professional growth.
  • Mentors Assistant Buyers; provides ongoing feedback and reviews to guide growth.
  • Displays a high level of personal dedication and motivation.
  • Positively contributes to our culture.
  • Troubleshoots team issues and concerns.
  • Builds esprit de corps through strong team communication.

Benefits

  • Flexibility to work in hybrid manner with in-office and work from home options (depending on role).
  • Open/Flexible PTO/Annual leave with US & UK specific policies
  • Sponsored healthcare options and agency-wide physical & mental health support
  • 401k with company match (USA), and generous Pension (UK)
  • Paid sabbatical at significant milestone anniversaries
  • Generous paid parental leave policy
  • Life milestone recognition & support
  • The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
  • Cell phone/tech reimbursement
  • Student Loan payment plan (US)
  • Tuition reimbursement
  • Learning & Development and training programs
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