Middle/Senior MarTech Engineer (Adobe)

Exadel Inc (Website)
•$55 - $65

About The Position

Exadel is seeking a Middle/Senior MarTech Engineer with hands-on experience across the Adobe Experience Cloud, particularly Customer Journey Analytics (CJA), Adobe Journey Optimizer (AJO), Adobe Target, and Adobe Data Collection. The role supports, implements, and maintains Adobe MarTech solutions, with a focus on reliable data collection, accurate measurement, and unified customer journey analytics across channels and datasets. The engineer will configure and maintain CJA Connections and Data Views, manage analytics metrics and dimensions, and enable identity stitching and data integration. The position also supports experimentation and personalization measurement in Adobe Target, AJO journey implementation and reporting, and Adobe Launch/Data Collection configuration, including Web SDK tracking, Data Streams, Data Prep rules, pixels, and third-party integrations. The role collaborates with marketing, analytics, and technical stakeholders, troubleshoots data and tracking issues, and maintains implementation documentation and governance. The client is a U.S.-based higher education institution that uses digital technologies, marketing platforms, and data-driven insights to improve customer experiences, engagement, and digital journeys. The position is open to candidates residing in the United States and calls for full-time coverage of 40 hours per week, preferably aligned with Mountain Time. Compensation is $55–65 per hour, with eligibility for commission, bonus, or other incentive compensation where applicable. Exadel describes itself as an AI-first global technology company with more than 25 years of engineering leadership, over 2,000 team members, and more than 500 active projects.

Requirements

  • Hands-on experience with Adobe Experience Cloud, particularly CJA, Adobe Target, AJO, and Adobe Data Collection.
  • Practical experience building and managing CJA Connections and Data Views, including metrics, dimensions, and calculated metrics.
  • Strong understanding of identity stitching, identity namespaces, and cross-dataset data integration.
  • Experience implementing and maintaining Adobe Experience Platform Web SDK and Adobe Data Collection (formerly Adobe Launch).
  • Knowledge of Adobe Data Streams and Data Prep, including configuration and troubleshooting.
  • Experience supporting Adobe Target experimentation and personalization, including A/B Testing, Auto-Target, and Auto-Personalization.
  • Experience integrating AJO customer engagement and journey data into CJA for unified reporting.
  • Strong understanding of digital analytics, event tracking, data collection, and customer journey measurement.
  • Ability to troubleshoot technical issues, validate data accuracy, and work independently across multiple MarTech solutions.
  • Strong communication and collaboration skills with technical and business stakeholders.
  • Availability to provide full-time coverage (40 hours per week), preferably aligned with Mountain Time.
  • Advanced English proficiency.
  • Candidates must reside in the United States.

Nice To Haves

  • Experience with Adobe Experience Platform (AEP) and its broader ecosystem.
  • Familiarity with Adobe Analytics and its integration with CJA.
  • Experience with APIs, JavaScript, JSON, and web technologies used in tracking implementations.
  • Knowledge of data layer architecture, event schemas, and digital tagging strategies.
  • Experience integrating online and offline customer data sources.
  • Familiarity with marketing technology governance, implementation documentation, and data quality practices.
  • Previous experience supporting large-scale digital analytics or personalization implementations in complex enterprise environments.

Responsibilities

  • Build, configure, and maintain Customer Journey Analytics Connections and Data Views.
  • Create and manage metrics, dimensions, and calculated metrics in CJA.
  • Enable identity stitching across multiple datasets for unified customer journey analysis.
  • Integrate data from AJO, Adobe Target, offline sources, and other platforms for comprehensive reporting.
  • Implement and support tracking for Adobe Target A/B Testing, Auto-Target, and Auto-Personalization activities.
  • Validate Adobe Target experiment data in Adobe Analytics and CJA.
  • Ensure reliable measurement of personalization and experimentation initiatives.
  • Support implementation of customer journeys and experiences in AJO.
  • Integrate AJO engagement data into CJA and enable end-to-end journey reporting through data integration and identity stitching.
  • Manage and maintain Adobe Data Streams and Data Prep rules.
  • Implement and maintain Adobe Experience Platform Web SDK tracking, including custom components.
  • Deploy and govern media pixels, third-party tags, and external integrations.
  • Support Adobe Target and AJO implementations through reliable data collection and configuration.
  • Collaborate with marketing, analytics, and technical stakeholders to maintain consistent data implementation and measurement across Adobe Experience Cloud.
  • Troubleshoot tracking issues, investigate data discrepancies, and improve implementation quality and reliability.
  • Document and govern configurations, tracking specifications, integrations, and data flows.

Benefits

  • Medical healthcare coverage; U.S.-based employees may be eligible for comprehensive health coverage, subject to plan terms and eligibility.
  • Dental coverage for eligible U.S.-based employees, subject to plan terms and eligibility.
  • Vision coverage for eligible U.S.-based employees, subject to plan terms and eligibility.
  • Life and disability insurance for eligible U.S.-based employees, subject to plan terms and eligibility.
  • Retirement savings programs for eligible U.S.-based employees, subject to plan terms and eligibility.
  • Paid time off and paid holidays for eligible U.S.-based employees, subject to plan terms and eligibility.
  • Ongoing learning and reimbursement.
  • Well-being program.
  • Recognition program.
  • Sports compensation.
  • Referral bonuses.
  • Top-tier equipment provision.
  • International projects.
  • In-office, hybrid, or remote flexibility.
  • Team events and local benefits.
  • Other wellness or voluntary benefit programs may be available, subject to plan terms and eligibility.
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