Marketing Specialist, High School Exchange

CIEE• Remote, US,
•Remote

About The Position

The Marketing Specialist, High School Exchange, drives the U.S. host-family recruitment and high-school partnership marketing that supports inbound high school exchange programs. The role also serves as a connection point for CIEE’s third-party agent network in more than forty countries, providing partners with brand materials, assets, school profiles, and other resources to promote the program. This is a hands-on execution role focused on email campaigns, marketing materials, event coordination, asset management, and gathering host-family stories and testimonials.

Requirements

  • Bachelor’s degree or equivalent experience.
  • At least 2 to 4 years of marketing, communications, or program coordination experience.
  • Hands-on experience with an email marketing platform, including building, testing, and scheduling email sends.
  • Strong organizational skills and attention to detail, including the ability to manage many small requests.
  • Strong verbal and written communication skills.
  • Ability to work with remote field staff and international partners across multiple time zones.
  • Proactive approach and preference for working in a fast-paced environment.
  • Energetic, personable, goal-oriented, and team-oriented.
  • Tolerance for ambiguity and a sense of humor.
  • Passion for CIEE’s mission and global exchange.

Nice To Haves

  • Experience maintaining contact databases or working in a CRM; Salesforce is preferred.
  • Comfort creating social content and making light design edits within brand templates.
  • Experience with Canva or Adobe Express.
  • Additional language skills.

Responsibilities

  • Build and schedule email nurture campaigns for host-family inquiries, and monitor deliverability and list hygiene.
  • Coordinate collection of host-family testimonials, photos, and video release forms.
  • Draft social posts and short-form content for host-family channels, and maintain the posting calendar.
  • Fulfill requests from local coordinators and field staff for co-brandable flyers, event materials, and community outreach kits.
  • Maintain counselor- and administrator-facing collateral, one-pagers, and email templates.
  • Execute high-school outreach email campaigns and maintain the school contact database.
  • Coordinate conference and association event logistics, including registration, materials shipping, booth assets, and follow-up lists.
  • Fulfill agent requests for program materials, photos, school profiles, and translated or translation-ready files.
  • Distribute campaign kits and seasonal updates to the agent network.
  • Maintain the shared asset library so coordinators, schools, and agents can access current materials.
  • Track campaign, request, and event activity and report results to marketing and program leadership.

Benefits

  • Paid time off and parental leave.
  • Gym reimbursement program.
  • Employee Assistance Program.
  • Short-term and long-term disability coverage.
  • Six floating Fridays, subject to eligibility rules.
  • CIEE Study Abroad and TEFL program discounts.
  • 403(b) retirement plan with employer contribution.
  • Life, travel, medical, dental, and vision insurance coverage.
  • Flexible Spending Accounts and Health Savings Account for medical and dependent expenses.
  • Voluntary benefits, including identity theft protection, pet insurance, accident, and critical illness coverage.
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