Marketing Specialist, Non-Retail

Post Consumer Brands•Lakeville, MN

23h•Hybrid

About The Position

The Marketing Specialist, Non-Retail helps grow the Foodservice and Ingredients businesses by turning ideas into market-ready products and customer solutions. The role leads commercialization work, manages portfolio information, supports innovation and renovation projects, and helps customers and distributors get started smoothly. It combines project management, marketing, analytics, and cross-functional partnership to improve product launches, the customer experience, and portfolio decision-making. The position leads commercialization projects such as new product launches, product and packaging renovations, formula updates, customer-specific initiatives, and item discontinuations. It coordinates with Sales, R&D, Supply Chain, Operations, Quality, Regulatory, and Finance, and supports business planning and portfolio analysis. It also owns foodservice product master data, leads a foodservice website renovation, manages a culinary partnership, and works with creative resources on digital and sales assets. Channel responsibilities include customer and distributor onboarding, go-to-market materials, and trade show planning and execution. This is a hybrid role based at Post Consumer Brands' corporate office in Lakeville, Minnesota, with three days per week in the office. The annual pay range is $63,042–$88,258.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field.
At least 2 years of experience in brand management, category management, or marketing.
Experience managing multiple projects in a fast-paced, cross-functional environment.
Proficiency with Microsoft Word, Excel, PowerPoint, Outlook, and internet-based research and navigation.

Nice To Haves

Marketing experience in Foodservice or CPG knowledge or experience, including restaurant front-of-house or back-of-house experience.
Experience with syndicated data, market research, or business analytics.
Experience in consumer packaged goods, Foodservice, B2B marketing, or Ingredients marketing.

Responsibilities

Lead Non-Retail commercialization projects, including new product launches, product and packaging renovations, formula updates, customer-specific initiatives, and item discontinuations.
Coordinate cross-functional work with Sales, R&D, Supply Chain, Operations, Quality, Regulatory, and Finance to achieve project milestones and business objectives.
Support annual business planning, forecasting, and long-range strategic planning.
Use data and insights to identify portfolio gaps and recommend actions.
Own and maintain foodservice product master data, including specifications, attributes, images, nutrition information, packaging details, and marketing content across internal systems and customer databases.
Lead the foodservice website renovation to improve navigation and user experience.
Manage an external culinary partnership to build a recipe and application collection across product lines.
Partner with creative resources to develop photography, video, product content, sell sheets, sales materials, and other digital assets.
Manage product information, category content, and online resources.
Coordinate new customer and distributor setup and align activities for a smooth onboarding experience.
Develop sales tools, product guides, presentations, promotional materials, broker playbooks, and other customer-facing resources that support go-to-market execution.
Manage trade show planning and execution, including messaging, collateral, and lead follow-up programs.