Marketing Specialist- Enterprise Solution

S&P Global • New York, NY

17h

About The Position

The Marketing Specialist will join S&P Global Market Intelligence’s Enterprise Solutions marketing team, part of the wider Global Marketing team. The role focuses on executing marketing programs for private markets software and services, supporting awareness and lead-generation campaigns that help meet business sales targets. Working closely with the director of marketing, the specialist will deliver campaigns and events on time and to a high standard, keeping customer needs and business objectives in view. The role involves collaboration with sales and with international marketing colleagues across Europe, North America, and APAC, as well as exposure to senior business leaders.

The position offers the opportunity to execute campaigns with measurable business impact and to develop skills across a range of marketing tactics while keeping informed about financial-market developments. Campaign success is tracked in Salesforce using marketing-qualified leads (MQLs) and marketing-engaged leads (MELs).

Requirements

• Interest in financial markets and the technology that supports them.
• Breadth and/or depth of skills across a range of marketing processes and systems.
• Experience executing digital marketing campaigns.
• Proven verbal and written communication, teamwork, organizational, presentation, and facilitation skills.
• Good project management skills, including the ability to handle multiple tasks and deadlines and work with teams across the globe.
• Experience working in a cross-functional, matrixed organization, including understanding global, regional, and country organizational dynamics.
• High level of accuracy and attention to detail.
• Positive, can-do attitude and ability to embrace change.
• Experience from at least one other organization.

Nice To Haves

• Bachelor’s degree preferred.

Responsibilities

• Execute awareness and lead-generation campaigns supporting private markets software and services and business sales targets.
• Work with the director of marketing to deliver campaigns and events on time and to a high standard.
• Manage trade-show engagements throughout the year, including sourcing costs, designing packages, and coordinating with the business to maximize attendance value.
• Support digital campaigns across platforms including LinkedIn and Google.
• Design, implement, and report on email campaigns using the email marketing platform.
• Design and host webinars using the ON24 platform.
• Use project management tools to submit campaigns and tactics to central brand and creative, web, and digital teams.
• Keep marketing collateral and the web presence up to date.
• Track campaigns in Salesforce and measure results using MQLs and MELs.
• Work with sales and international marketing colleagues across Europe, North America, and APAC.

Benefits

• Health care coverage designed for mind and body.
• Generous time off.
• Access to career-development and learning resources.
• Competitive pay and retirement planning.
• Continuing education program with a company-matched student loan contribution.
• Financial wellness programs.
• Family benefits and perks for partners and children.
• Retail discounts.
• Referral incentive awards.
• Annual incentive plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed