Marketing Specialist II - Jacksonville, FL

Military Spouse Corporate Career Network•Jacksonville, FL

1d•Onsite

About The Position

The Marketing Specialist II coordinates and organizes marketing activities, resources, and schedules to support pursuit, communications, business development, and marketing objectives for a business unit. The role requires accountability, time management, and a commitment to excellence, and involves working independently on some assigned responsibilities. The position develops and produces marketing materials, contributes to campaigns and digital content, conducts market research and analysis, supports marketing communications and events, and maintains internal marketing databases. Some travel may be required to attend industry events, conferences, or other market-facing activities.

Requirements

Bachelor’s degree in marketing, communications, English, journalism, business administration, or a technical field.
At least 2 years of relevant experience.
Proficiency in Microsoft Office and Adobe Creative Suite, such as InDesign.
Ability to work collaboratively in a team environment and independently.
Organizational and time-management skills, including multitasking and prioritizing.
Excellent written and verbal communication skills and strong editing capabilities.
Strong attention to detail and accuracy.
Strong analytical and decision-making skills.
Understanding of marketing, communications, and business development principles.
Knowledge of AEC industry terminology and procedures.

Nice To Haves

Experience in the Architecture/Engineering/Construction (AEC) industry.

Responsibilities

Develop, design, and produce qualifications, proposals, presentations, award submittals, and other marketing assignments.
Review RFPs/RFQs and client needs; outline criteria and responsibilities, assign responsibilities, monitor deadlines, produce suitable content, write and edit content, and lead kickoff and quality review meetings.
Participate in planning, developing, and executing marketing campaigns, digital content, and social media initiatives.
Collect and analyze market data and assemble detailed reports on market verticals and clients across multiple industries.
Use market data to create and disseminate targeted messaging across multiple platforms.
Research and analyze keywords, develop content and landing pages, and track click-through rates, conversion rates, and overall ROI.
Design and edit marketing and business development documents, including digital and print assets, and participate in developing marketing strategy.
Research, organize, and prepare analytics and reports.
Coordinate marketing communications, digital content, industry events, conferences, and other market-facing activities; some travel may be required.
Track and maintain internal databases of project descriptions, resumes, standard content, clients, subconsultants, and contacts, including CRM information.
Coordinate and create website and digital content supporting business development and market initiatives.
Perform other duties as assigned.