Marketing Segment Manager I

Amcor•Deerfield, IL

12d•$98,000 - $147,000

About The Position

Accelerate the possible by joining a winning Amcor team that’s transforming the packaging industry and improving lives around the world. At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It’s our core value and integral to how we do business. Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win – adapting quickly in an everchanging world – and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business. To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube Job Description As Marketing Segment Manager, you will create the roadmap for success for the rest of the organization to follow in establishing leadership in chosen vertical market segments (Where to Play). The Segment Manager is responsible to develop, articulate, and drive market segment strategy with the goal of improving revenue and profitability. They will work closely with other functional and BU areas (Sales, Pricing, Marketing Product Management, Marcomms, Operations and R&D) to drive strategy and align across organization on key priorities and respective segments. Working with these other functions, the Segment Manager will develop and manage the Lead Generation and Qualification processes, they will identify product portfolio gaps and go-to-market strategies and then execute on plans to achieve growth targets. This role may also leverage Amcor’s successes achieved in other Amcor businesses, as well as Global Business Group projects, and other innovation platforms to help establish Amcor as a market leader in chosen segments.

Requirements

Knowledge and Experience Minimum 5 years marketing, sales, or product management experience
Able to monetize the value of novel packaging technologies for customers in creating a unique value proposition that is compelling for various stake holders within customer accounts
Strong grasp of marketing fundamentals including VOC, Strategy Development, Product Segmentation, & Product Management
Excellent project management skills
Strong interpersonal and communication skills
Solid understanding of economic and marketing principles
Healthcare market knowledge and exposure (desired)
Education Bachelor’s Degree, MBA preferred
Job Specific Technical Requirements Strong team leadership skills
Able to manage multiple priorities in a dynamic and global environment
Operates effectively with people at all levels of the organization with ability to build and maintain relationships
Ability to drive execution of plans
Strong problem-solving skills and creative solutions
Capable to motivate cross-functional stakeholders both within customer businesses and Amcor toward desirable outcomes
Knowledge of key principles of packaging sustainability including life cycle analysis, and carbon footprint

Responsibilities

Market Segmentation, Positioning and Monitoring Understand competitive landscape and craft specific plans to compete.
Own and drive the multi-generational product innovation pipeline in accordance with market strategy.
Market segmentation, sizing, and analysis of areas of responsibility Customer segmentation Market segment trends, data analysis Identification of Segment and Customer white spaces Competitor assessments, monitoring
Collaborates with other functions to effectively execute our Value Plus agenda (Account Reviews, Negotiation prep and Pipeline management Coordinate and facilitate commercial efforts on Plant Profit teams Coordinate with BUs and Commercial Excellence on accurate segment, customer and end-use mapping and remapping when necessary
Leads Generation, B2B and B2C Insight Programs Leads initiatives to gain both B2C and B2B customer insights to help select and position new market segment entry marketing efforts including: Focus group activities Voice of Customer and Voice of Segment engagement studies AGOPs Set inbound marketing campaign strategies and assist in developing marketing content for social media, website, MEBOs, Value Props, etc. Develop and manage lead generation and lead qualification process to prepare qualified leads for Sales Collaboration with other Amcor BGs and BUs to create unique value propositions as ONE Amcor
Strategy, Market Entry, Product & Platform Launch Execution Works with Amcor leadership team on go-to-market strategies in chosen market segments to deliver compelling value propositions to the marketplace and secure new volumes within vertical market segments Collaborative ownership with R&D and Marketing Product Management of new segment products, platforms and MGPP roadmaps Cross BU and Global collaboration with Amcor marketing communities to identify pockets of growth Strategy Plans - leads cross-functional development Strategy plans associated with targeted market segment entry including Lead annual Strategic Plan development Market segment research, validation, and associated customer pilots Leading collaborative stage gate process for market entry and platform launch Works with select customers to create unique value-propositions specific to Amcor’s product offering and segment growth plans

Benefits

Medical, dental and vision plans
Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
Company-paid holidays starting at 8 days per year and may vary by location
Wellbeing program & Employee Assistance Program
Health Savings Account/Flexible Spending Account
Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
Paid Parental Leave
Retirement Savings Plan with company match
Tuition Reimbursement (dependent upon approval)
Discretionary annual bonus program (initial eligibility dependent upon hire date)