Marketing Project Manager (Digital/Web)

CENTRAL BANCOMPANY, INC.•Jefferson City, MO

6d•Hybrid

About The Position

Central Bancompany is seeking an innovative and highly organized Marketing Project Manager (Digital/Web) to join our Digital Marketing Team and play a key role in advancing how digital marketing initiatives are planned, executed, and delivered across the organization. Recognized on Forbes' Best Banks in America list for 18 consecutive years, we are committed to delivering exceptional customer experiences through innovation and collaboration. In this role, you will lead the end-to-end execution of digital marketing, website, content, UX, and optimization projects, serving as the central point of coordination between marketing, creative, technology, and business stakeholders. You will drive project planning, prioritization, resource alignment, and delivery while helping improve operational efficiency through AI, automation, and scalable processes. This is an opportunity for a project management professional who thrives in a fast-paced environment and wants to help shape the future of digital marketing at a growing, customer-focused financial institution.

Requirements

4+ years of project management experience in a digital marketing, web, or agency environment
Demonstrated experience managing projects that span content development, front-end development/design, and UX design disciplines
Hands-on familiarity with CMS/DXP platforms, content publishing workflows, page/component management, and deployment pipelines
Proven ability to manage multiple concurrent projects, shifting priorities, and cross-functional dependencies in a fast-paced environment
Strong working knowledge of project management methodologies (Agile/Scrum, Waterfall, or hybrid approaches)
Experience with PM and collaboration tools such as Jira, Figma, Microsoft Teams, and/or Confluence
Partner with UX Content Strategist and UX/Design leads to align content, design, and development delivery timelines
Consult with business line stakeholders to identify best-in-class digital marketing opportunities, recommend innovative digital experiences, and help translate business objectives into scalable digital strategies and roadmaps

Nice To Haves

Direct experience with Optimizely CMS/DXP, including A/B experimentation workflows and content publishing pipelines
Background in financial services, banking, or other regulated industries with an understanding of compliance review processes
Exposure to front-end web technologies (HTML, CSS, JavaScript) sufficient to communicate meaningfully with development teams
Familiarity with GA4, Siteimprove, or comparable analytics/accessibility platforms
Experience managing vendor relationships, SOWs, and third-party technology integrations
PMP, PMI-ACP, CSM, or equivalent project management certification
Experience with UTM strategy, campaign tracking, or digital marketing performance measurement

Responsibilities

Own the end-to-end project lifecycle: intake, brief development, scope definition, scheduling, status tracking, and deployment sign-off
Manage concurrent digital marketing projects across web, content, UX, and development workstreams simultaneously
Maintain project intake queues and intake forms; triage and prioritize requests in coordination with team leads
Develop and maintain detailed project plans, timelines, RACI matrices, and milestone trackers in Jira or equivalent PM tooling
Lead cross-functional planning and touchpoint meetings; surface blockers and drive resolution
Facilitate UAT/QA cycles, coordinate stakeholder review rounds, and manage approval workflows prior to deployment
Document and continuously improve project workflows, process SOPs, and intake-to-deploy standards
Identify, evaluate, and implement AI-powered tools and automation opportunities to streamline workflows, improve team efficiency, reduce manual effort, and enhance project delivery processes
Act as the primary point of coordination between Content, Front-End Development, UX Design, Information Technology (IT), and external vendors
Translate strategic briefs and marketing objectives into actionable project requirements for technical and creative teams
Partner with UX Content Strategist and UX/Design leads to align content, design, and development delivery timelines
Coordinate with IT and third-party vendors for platform updates, integrations, and technology deployments; manage SLAs and deliverable tracking
Communicate project status, risks, and decisions clearly to stakeholders at all levels — from team members to VP-level sponsors
Oversee project delivery within CMS/DXP environments, with working knowledge of content publishing workflows, page building, and release management
Coordinate deployments and environment promotions (dev → staging → production) in collaboration with front-end developers and IT
Maintain awareness of CMS/DXP feature sets, including A/B experimentation, personalization, and content publishing pipelines to inform project scoping and scheduling
Track CMS platform updates, patch schedules, and vendor-driven changes that affect project timelines or team workloads
Partner with Analytics team to define success metrics for digital projects and ensure tracking instrumentation is included in project scope
Produce regular project status reports, sprint recaps, and retrospective summaries for leadership and cross-department stakeholders
Identify recurring bottlenecks in project workflows and champion process improvements that increase team throughput and delivery quality