Marketing Operations Specialist

STEMCELL TechnologiesBurnaby, BC
Onsite

About The Position

Are you looking to apply your expertise in marketing automation to optimize and scale innovative customer engagement strategies? If so, come join our Marketing Operations team as a Marketing Operations Specialist! In this role, you will help configure, operate, and optimize Salesforce Marketing Cloud and Data 360 for various use cases across Marketing and Sales. You will be responsible for translating engagement strategies into aligned and scalable audience segments, activation workflows, and data-driven campaigns. You will contribute to initiatives aiming to improve marketing automation processes, programs, and systems, with the goal of enabling the capture and use of customer data at scale. Please note this is a fixed-term contract position with an anticipated end date of September 2027. STEMCELL Technologies is a privately owned, Vancouver-based biotechnology company that helps power leading-edge life science research around the world. Driven by our love of science and passion for quality, we are a company of Scientists Helping Scientists—standing by our customers to provide the outstanding products, technical support, and training they need to advance their research. Scientists performing stem cell, immunology, cancer, regenerative medicine, and cellular therapy research are among those who rely on our cell culture media, cell separation products, instruments, accessory products, and services. Through our many regional offices, as well as our distribution centers in Vancouver, Seattle, Grenoble, and Singapore, we deliver our innovative, specialized products to more than 100 countries. With over 1,800 employees globally, most with scientific or engineering degrees, STEMCELL is proud to be the largest biotechnology employer in Canada. This is an opportunity to work with highly motivated colleagues in a science-oriented, creative, and dynamic environment. We all begin our lives curious about the world around us, the way it works and our place in it. At STEMCELL Technologies, we never lose that curiosity. It inspires and motivates us to discover and innovate. It drives us to develop technologies, create products, and offer services that will help scientists around the world do research that progresses scientific knowledge and supports breakthroughs. In the field of biotechnology, there is no better company in which to find inspiration, fulfill your potential and define your success with like-minded people. We specialize in the development of specialty cell culture media and cell isolation systems. Our products are used to drive the fields of stem cell, immunology, cancer, regenerative medicine and cellular therapy research forward. We are Scientists Helping Scientists.

Requirements

  • Relevant Bachelor's degree with at least 6 years of related work experience
  • Experience working with Salesforce Marketing Cloud and Salesforce CRM required
  • Strong understanding of marketing automation, email marketing, and lead nurturing
  • Excellent communications and collaboration skills

Nice To Haves

  • Experience working with Salesforce Data 360 is considered an asset

Responsibilities

  • Configure and manage the Salesforce marketing automation platform used to send emails, orchestrate customer journeys, and manage customer data
  • Design and implement automated marketing programs and campaigns that support demand generation, lead nurturing, and customer engagement
  • Develop and optimize audience segments, subscriptions, consent, data enrichment, and identity rules to ensure communications are delivered to the right people at the right time
  • Collaborate with Marketing and Sales to translate business goals into scalable marketing automation and activation programs
  • Execute continuous improvement initiatives aiming to further develop and optimize the use and value of Salesforce Marketing Cloud and Data 360

Benefits

  • competitive salary
  • excellent benefits
  • meaningful career development opportunities
  • comprehensive total rewards package including health benefits, retirement savings, and more
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