Marketing Operations Manager

MongooseNashville, TN

About The Position

At Mongoose, we believe every conversation matters. The AI agents you build are your team of many. We're hiring you to design, build, and manage that team. We're on a mission to change lives by making conversation intelligence accessible to all in higher education. Our AI-enabled platform drives compliant, empathetic, and impactful conversations that build trust and foster success across the student lifecycle — from admissions to alumni relations. We're evolving how marketing operates, moving from manual execution to intelligent, autonomous systems. This role is central to that transformation. As Marketing Operations Manager, you'll be the architect behind how our marketing engine runs and evolves. You'll own the full MarTech stack, build the workflows, and act as the strategic force connecting data, technology, and human insight into measurable impact. You'll operate as a team of one — with AI and automation as your force multiplier, giving you the leverage to think and act beyond a single headcount. You'll report directly to the Head of Marketing with a front-row seat to how strategy and execution connect. If you enjoy automation, turning data into clear decisions, and seeing your work directly influence pipeline, you'll thrive here.

Requirements

  • 4–7 years in Marketing Operations or a related B2B SaaS role, ideally in EdTech.
  • Hands-on experience managing a MarTech stack — HubSpot (required), plus ABM and analytics tools.
  • A track record of implementing automation and process optimization that actually sticks.
  • Familiar with LLMs, automation platforms, and AI-powered analytics — and excited about where it's all heading.
  • Experience designing workflows that connect data, tools, and teams.
  • Strong analytical chops with the ability to translate numbers into narratives that drive decisions — not just reports that collect dust.
  • Experience aligning marketing and sales through cross-functional initiatives.
  • Excellent project management and organizational skills.
  • Solid understanding of data privacy, compliance, and governance.

Nice To Haves

  • Built or managed AI-driven systems or agent-based workflows.
  • Led a digital transformation or systems modernization initiative and lived to tell the tale.

Responsibilities

  • Own the Marketing Engine — and Make It Smarter: Be the keeper of our MarTech stack, including HubSpot, and the force that evolves it. Keep the infrastructure running smoothly, the data clean, and the integrations humming. Then go further: identify where AI and automation can eliminate manual work, evaluate and deploy new tools (including HubSpot's emerging agent capabilities), set guardrails, and continuously raise the bar for how marketing operates.
  • Run the Operational Rhythm: Own the cadence that keeps marketing moving — lead routing, scoring, lifecycle nurtures, and campaign execution. Make sure the right data reaches the right people at the right time, every time.
  • Drive Lifecycle & Funnel Performance: Think beyond the campaign. Own the full prospect-to-customer journey, building nurture programs that move people through the funnel and partnering with Sales and Growth to strengthen pipeline and conversion.
  • Turn Data Into Direction: Build dashboards and reporting that tell a clear story about marketing's impact on revenue. Spot trends, flag opportunities, and give leadership the insights they need to make confident decisions.
  • Be a Force Multiplier: Model what AI-augmented marketing looks like in practice. Share what's working, document the playbooks, and help the rest of the team build fluency through the work itself — not formal training.
  • Own Events & Key Programs: Run the operational backbone of webinars, conferences, and customer programs — from registration to follow-up — ensuring every touchpoint is tracked, intentional, and tied to outcomes.
  • Manage Vendors & the Stack: Own MarTech budget, vendor relationships, and renewals. Bring rigor to every build-vs-buy-vs-automate decision and make sure every tool earns its place.
  • Keep It Clean & Compliant: Be the guardian of marketing data integrity. Stay ahead of GDPR, CCPA, FERPA, and higher-ed data considerations — because clean, structured, trustworthy data isn't just good practice, it's the foundation everything else is built on.

Benefits

  • Comprehensive medical, dental, and vision coverage
  • 401K with company match: 100% of the 1st 3% and 50% of the next 2%
  • Flexible PTO
  • Competitive Leave Policies
  • 13 paid holidays, including a week off between Christmas and New Year’s
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