Marketing Manager

St. Joseph's Health • Paterson, NJ

1d

About The Position

The Marketing Manager leads strategic planning and integrated marketing campaigns for St. Joseph’s brand, physicians, and service lines (i.e., primary care, oncology, surgery, cardiology, etc.). This individual will implement strategic marketing initiatives that elevate St. Joseph’s Health market position and relevance, increasing patient consideration and conversion. This role acts as an ambassador, thought leader and project manager to guide priority marketing projects from ideation to launch, ensuring alignment across the organization.

Requirements

• 5+ years of brand / consumer marketing experience in a highly matrixed organization.
• Experience in building omni-channel marketing plans and go-to-market campaigns informed by data and insights.
• Excellent oral, written and interpersonal communication skills.
• A proven track record of success.
• Fluency in digital marketing.
• Ability to work independently.
• Ability to communicate directly with various personnel at the hospital such as physicians, their staff and other healthcare professionals.
• Skilled at executing within tight timeframes with attention to detail and accuracy.

Nice To Haves

• Experience in a hospital/healthcare setting is a plus.
• MBA preferred.

Responsibilities

• Lead strategic planning and integrated marketing campaigns for St. Joseph’s brand, physicians, and service lines.
• Implement strategic marketing initiatives to elevate St. Joseph’s Health market position and relevance.
• Increase patient consideration and conversion.
• Act as an ambassador, thought leader, and project manager for priority marketing projects from ideation to launch.
• Ensure alignment across the organization.
• Develop and manage marketing budgets.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager