Marketing Manager

SmithGroup • Atlanta, GA

7d • Hybrid

About The Position

SmithGroup is an integrated design firm with a reputation for cultivating a top-ranked culture while pioneering award-winning innovative design solutions. We blend research, data and technology with ingenuity and a creative spirit to deliver resilient, inclusive spaces that solve our clients' greatest challenges. Our teams create exceptional design solutions for healthcare, science and technology, workplace, mixed use, higher education, cultural, waterfront, parks and open spaces, and urban environments. We are looking for passionate problem solvers who want to elevate design, push boundaries and create a more resilient future. SmithGroup is looking for a Marketing Manager to join our East Region in one of the following offices: Boston, Washington, D.C., Philadelphia, Atlanta, or Charlotte.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field required.
• Minimum of 7 years of work experience in the A/E/C industry required.
• Minimum of 3 to 5 years of management experience required.
• Proficiency in Microsoft Office suite and InDesign required.
• The ability to successfully mentor staff in a manner that supports continuous learning, team collaboration and career development.
• Excellent time and project management skills, passion for details and ability to work on multiple assignments simultaneously while maintaining a high level of quality and accuracy.
• The ability to think creatively and strategically.
• Strong technical, graphic, and presentation skills.

Nice To Haves

• Experience with CRM, digital asset management, and proposal automation systems such as Microsoft Dynamics, OpenAsset, or similar platforms preferred.
• CPSM certification preferred.

Responsibilities

• Coach and mentor the regional pursuit team, focusing on continuous professional growth, tailored development opportunities, and goal setting.
• Manage regional pursuit workloads, balancing resource allocation, team capacity, and project priorities.
• Oversee quality control for pursuit-related deliverables and ensures critical data and marketing assets are accurately maintained in core systems.
• Partner with marketing leadership across regions to elevate best practices, streamline tools, and build team effectiveness.
• Partner with studio and business leaders to develop and execute pursuit, interview, and client engagement strategies.
• Guide strategic go/no-go discussions, capture planning, and win strategy development.
• Coache pursuit teams in developing compelling proposals, presentations, and interview content.
• Monitor pursuit performance metrics, win rates, and pipeline activity to identify trends and inform strategic decision-making.
• Lead or support lead tracking, opportunity research, competitive intelligence, and capture planning efforts.
• Partner with regional and firmwide leadership to identify market trends, client opportunities, and strategic marketing initiatives that advance regional growth objectives.
• Collaborate on annual marketing plans to expand the firm’s regional market share.

Benefits

• flexible scheduling
• hybrid work environment
• 3 weeks of PTO within your first year of employment with the option of purchasing additional time off
• 8 paid federal holidays, plus 15 extra Fridays off!
• medical, dental, and vision coverage
• wellbeing resources
• paid parental leave
• a flex spending account
• voluntary insurance options
• 401(k) program with employer matching
• tuition reimbursement program
• one-on-one career coaching
• professional development opportunities
• performance-based bonus

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level