Marketing Manager

Sales EngineWilmington, NC
Remote

About The Position

Build the operating system home service businesses use to grow. Sales Engine helps HVAC, plumbing, roofing, landscaping, and other home service companies replace guesswork marketing with a revenue-goal-driven system: the Results First Method®. We don't run campaigns and hope. We build the math, set the targets, and operate the system that makes growth predictable for our clients. We're hiring Marketing Engineers — the people who sit at the center of that work for each client we serve. What is a Marketing Engineer? A Marketing Engineer is the quarterback of a home service business's growth. Not a campaign manager. Not a project manager. Not a customer service rep. A growth operator who can read a client's numbers, diagnose what's actually limiting growth, and guide the owner through the decisions that move revenue forward. In a typical month you'll: Lead the monthly strategy conversation with the business owner — walking them through what's working, what's not, and what to do next Record concise Loom updates that explain performance without drowning the client in dashboards Translate the Results First plan — revenue goal, lead goal, target Customer Acquisition Cost, monthly marketing budget — into clear recommendations Coordinate internal specialists running Google Ads, Meta Ads, SEO, and website work Diagnose where the real bottleneck lives when results lag: traffic, lead quality, the sales process, attribution, capacity, close rate, or owner expectations Hold the line on what matters and keep the client confident, calm, and aligned You're not servicing a client. You're guiding one.

Requirements

  • 3–5 years of digital marketing experience, ideally with multi-client or agency exposure
  • Working knowledge of Google Ads and Meta Ads (you don't need to be a media buyer, but you need to be able to read a campaign)
  • Familiarity with CRMs and sales pipelines (GoHighLevel experience is a strong plus)
  • Comfort with spreadsheets and unit-economics thinking — revenue goals, close rates, Customer Acquisition Cost, cost per lead
  • Experience speaking directly with business owners, not just marketing managers

Nice To Haves

  • Sales experience is a plus, not a requirement

Responsibilities

  • Lead the monthly strategy conversation with the business owner — walking them through what's working, what's not, and what to do next
  • Record concise Loom updates that explain performance without drowning the client in dashboards
  • Translate the Results First plan — revenue goal, lead goal, target Customer Acquisition Cost, monthly marketing budget — into clear recommendations
  • Coordinate internal specialists running Google Ads, Meta Ads, SEO, and website work
  • Diagnose where the real bottleneck lives when results lag: traffic, lead quality, the sales process, attribution, capacity, close rate, or owner expectations
  • Hold the line on what matters and keep the client confident, calm, and aligned

Benefits

  • Group health benefits with Sales Engine covering 80% of premiums and 100% of vision and dental
  • 3 weeks paid vacation plus paid sick leave
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