Marketing Manager

Andersen•San Francisco, CA

29d

About The Position

Andersen is seeking a dynamic marketing, project management, and change leader with persuasive interpersonal skills to cultivate and manage business development activities within its U.S. Valuation practice. This role serves as a trusted resource to senior management, strategically developing, implementing, and coordinating impactful efforts to support firm growth and foster an entrepreneurial culture. The ideal candidate is a strategic marketer with a proven track record of successfully supporting professionals through the sales cycle.

Requirements

5-7 years of project management/marketing experience, preferably in professional services
Bachelor’s degree in marketing or communications or a related field
Strategic and tactical marketing experience, including marketing planning and execution and project management
Experience in writing and editing marketing materials as well as creating and working with spreadsheets, graphs and database management
Expertise in MS Office suite (Excel, Word, PowerPoint, Outlook)
Self-motivated, autonomous, results oriented, detail oriented, and proactive
Very strong attention to detail and effective project management skills
Exceptional organizational skills and ability to prioritize numerous tasks and complete them to high standards under time constraints
Demonstrated expertise in working with various key stakeholders, leveraging flexibility and superior decision making
Excellent verbal and interpersonal skills. Must be able to interact and communicate with individuals at all levels, especially senior management
Excellent writing skills and experience developing internal communications to enhance business development efforts
Able to function autonomously with a sense of urgency
Comfortable with ambiguity and able to multi-task, prioritize workload and meet deadlines
Ability to handle confidential information and sensitive situations in a reliable manner
Applicants must be currently authorized to work in the United States on a full-time basis.

Nice To Haves

Salesforce experience is a plus.

Responsibilities

Manage the strategic marketing programs and business development efforts of individuals across the Valuation practice.
Implement and optimize national and global relationship development strategies and tactics to support local, national and global growth.
Assess the impact of strategic initiatives, defining success metrics and evaluating process and performance.
Collaborate with cross-functional stakeholders on strategic client growth initiatives.
Foster and develop relationships, working closely with national and local office management in their business development activities. This includes coordinating internal business development meetings, managing external events/relationship building activities, and enhancing the market activity of service line practitioners.
Measure success against defined business goals (including tracking and analysis of activity and results).
Monitor market developments and trends and perform data analysis research to identify opportunities within specific client segments. This will result in the ability to produce segmented targeting lists, lead development research and client data analysis.
Work closely with other members of the marketing team to facilitate information sharing and ensure seamless execution of integrated marketing approaches that align local, national and global business and service line processes.
Provide coaching, mentorship and guidance to team members at all levels.