Marketing Manager
About The Position
Komline is a global leader in advanced separation technologies, known for engineering excellence and high-quality equipment. Serving markets like Water & Process, Agricultural & Renewables, and Industrials, Komline provides tailored separation solutions. The company has a history of strategic growth and acquisitions, continuously enhancing its offerings and capabilities while prioritizing innovation and customer satisfaction. This role is for a municipal Marketing Manager responsible for Komline’s market strategy and channel enablement. The position involves owning messaging, campaigns, and content for municipalities, consulting engineers, and manufacturer representatives. The Marketing Manager will translate Komline’s technical expertise into clear, market-relevant value propositions. This is a market-facing role requiring close collaboration with sales, channel partners, and engineering teams to drive demand, strengthen relationships with consulting engineers, and improve the effectiveness of the manufacturer representative network. The position is full-time, in-person, and located in the Washington, DC - Dupont Circle office. Agencies and contractors are not being considered.
Requirements
- MBA degree in marketing or related field
- 5+ years of marketing experience in a business-to-business environment
- Strong understanding of multi-channel campaign development, e.g., email, print, social and digital advertising, SEO/SEM
- Portfolio of interactive campaigns, e.g., theme, design, content, and ROI
- Excellent project management skills with ability to manage multiple priorities and deadlines
- Strong communication, collaborative mindset, and collaboration skills to work effectively with cross-functional teams
- Primary work location must be in the Washington DC or Peapack NJ Komline office.
- Ability to travel domestically averaging 25%
Nice To Haves
- Experience with Marketing Tools: Salesforce, Zoominfo, Sales Navigator, Canva, Google/Bing/LinkedIn Ads, Google Analytics
- Experience with Industrial equipment or related industries
- Experience with Channel marketing, i.e., marketing through indirect sales channels, manufacturer representative networks, distributors, or consulting engineering firms
- Experience with Cross-functional businesses, i.e., an organization with 10+ operating units
- Experience with Challenger Sales Method, Commercial Insights generation
Responsibilities
- Develop comprehensive marketing strategies for municipal market segments, including municipalities, local government entities, consulting engineers, and channel partners.
- Define messaging, positioning, and value proposition for municipal solutions.
- Develop Commercial Insights relevant to municipal customers and engineering firms.
- Act as the voice of the market by engaging with customers, reps, and engineers.
- Monitor emerging trends and the competitive landscape to refine marketing strategy, positioning and messaging.
- Build and deploy marketing programs that support manufacturer reps and channel partners.
- Develop sales enablement tools, e.g., presentations, case studies, application guides, etc.
- Improve how Rep firms position Komline solutions in the field.
- Lead development of targeted campaigns aligned to municipal priorities.
- Create key content (case studies, application briefs, technical content).
- Work closely with sales, engineering, and product teams.
- Ensure messaging reflects real capabilities and customer outcomes.
- Manage the budget for all integrated campaigns, ensuring cost-effective allocation of resources and strong return on investment.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
