Marketing Manager

Ascentia Real Estate Holdings Co • Denver, CO

7d

About The Position

Ascentia Real Estate Holding Company owns and operates 40 manufactured housing communities across seven states, providing more than 3,000 high-quality manufactured homes to working families across the U.S. We are seeking a Marketing Manager to oversee marketing strategy and execution across our portfolio. This role is responsible for digital marketing, lead generation, brand management, marketing analytics, community support, and vendor relationships, with a primary focus on increasing occupancy and strengthening Ascentia's communities and brands.

Requirements

• Strong knowledge of digital marketing, including SEO, PPC, META Ads, social media, and lead generation.
• Ability to analyze marketing data, campaign performance, budgets, ROI, and ROAS.
• Strong project management skills with the ability to manage multiple properties, campaigns, and deadlines.
• Excellent written, verbal, presentation, and training skills.
• Strong eye for branding, design, and customer-facing content.
• Proactive, organized, and comfortable working independently while collaborating across departments.
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience.
• Previous experience in marketing, digital marketing, property marketing, or a related role.

Nice To Haves

• Property management, real estate, multifamily, manufactured housing, or other multi-location marketing experience strongly preferred.
• Some travel may be required.
• Experience with Yardi Voyager CRM, RentCafe, Reach Site Manager, Zillow, Google Ads/Business Profile, META Ads Manager, Facebook Marketplace, WordPress, GoDaddy, Prospect Screening Tools, WorkVivo, LinkedIn, Adobe Illustrator/Creative Suite, Canva.
• Real estate, property management, multifamily, manufactured housing, or residential experience is preferred.
• Experience supporting multiple locations, properties, or brands is a plus.

Responsibilities

• Develop and execute marketing strategies for 40 Ascentia communities to increase leads, occupancy, and brand awareness.
• Manage SEO, PPC, META advertising, social media, and online listings while tracking campaign performance and ROI.
• Manage the marketing budget and recommend spending based on performance and community needs.
• Oversee 40+ community websites, Facebook pages, and individual community brands.
• Support Community Managers with local marketing strategies, advertising, materials, and available home promotions.
• Lead reputation management through Google Business.
• Manage relationships with key marketing, advertising, and technology vendors.
• Analyze lead generation, leasing traffic, occupancy trends, and other marketing KPIs.
• Work directly with the Vice President of Operations on marketing strategy, annual goals, budgets, and reporting.
• Lead monthly marketing meetings and provide training support to Community Managers and Home Office employees.
• Create and maintain marketing materials while ensuring consistent branding across the portfolio.
• Support Resident Screening compliance requirements across seven states.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level