Marketing Manager

Black Oak Casino ResortTuolumne, CA
Onsite

About The Position

Responsible for assisting Executive Director of Marketing in all functions of the Marketing Department. Represents Black Oak Casino Resort with respect and integrity at all times. Works on special projects, market research, promotions, advertising and public relations. Participates in developing marketing plan, budget, and execution of these plans. Supervises marketing staff, provides coaching, counseling and ensures adherence to policies and procedures. Assists management in planning and executing the overall marketing advertising plan. Oversees projects and maintains daily contact with outside agencies. Works closely with administrative staff to coordinate marketing activities to produce required reports, summaries, recommendations, and uses marketing staff to meet deadlines. Works with a variety of vendors and other outside business professionals in performing daily activities. Assists in managing marketing budget and in monitoring expenditures. Assists and attends Analytic meetings for direct mail and tiered programs. Manages and creates approval process for Free Play, promotional offers, direct mail program, hotel offers. Manages and creates CSS (Promo Tracker) and CDS (Super Playmate) barcodes and group Free Play offers. Works with Gaming Department, Finance Controller, Financial Analyst, Guest Development Director, Players Club, and IT Department to ensure CSS and CDS offers are audited and accurately managed. Attends Sponsorship/Donation meetings and manages payment and outstanding items in need of approved sponsorships and donations. Performs other duties as assigned.

Requirements

  • Must possess a high school diploma, G.E.D. or equivalent.
  • Must be at least 21 years of age.
  • Minimum of three years business/administrative experience with extensive marketing and prior supervisory experience.
  • Must have ability to work in a team environment and embrace Black Oak Casino Resort’s Mission and Values.
  • Must be computer proficient in Windows and Microsoft Office Suite.
  • Must possess and maintain a valid California driver license and a Black Oak Casino Resort driver’s permit.
  • Must provide evidence of employment eligibility in the U.S.
  • Must be able to travel with overnight stays required.
  • Must have strong motivational and leadership skills.
  • Must maintain flexible, varying 24-hour schedule to meet requirements of position.
  • Must have ability to convey a positive and professional image.
  • Must have ability to coordinate a high level of activities under a variety of conditions and constraints.
  • Must be able to obtain a valid gaming license.
  • Must be able to pass a mandatory drug test.
  • Must be able to communicate proficiently in English.

Nice To Haves

  • Bachelor’s degree in business administration preferred.

Responsibilities

  • Works on special projects, market research, promotions, advertising and public relations.
  • Participates in developing marketing plan, budget, and execution of these plans.
  • Supervises marketing staff, provides coaching, counseling and ensures adherence to policies and procedures.
  • Assists management in planning and executing the overall marketing advertising plan.
  • Oversees projects and maintains daily contact with outside agencies.
  • Works closely with administrative staff to coordinate marketing activities to produce required reports, summaries, recommendations, and uses marketing staff to meet deadlines.
  • Works with a variety of vendors and other outside business professionals in performing daily activities.
  • Assists in managing marketing budget and in monitoring expenditures.
  • Assists and attends Analytic meetings for direct mail and tiered programs.
  • Manages and creates approval process for Free Play, promotional offers, direct mail program, hotel offers.
  • Manages and creates CSS (Promo Tracker) and CDS (Super Playmate) barcodes and group Free Play offers.
  • Works with Gaming Department, Finance Controller, Financial Analyst, Guest Development Director, Players Club, and IT Department to ensure CSS and CDS offers are audited and accurately managed.
  • Attends Sponsorship/Donation meetings and manages payment and outstanding items in need of approved sponsorships and donations.
  • Performs other duties as assigned.
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