Marketing Manager, ATL

Zipline • Atlanta, GA

22d • Onsite

About The Position

Zipline is seeking a Marketing Manager to own marketing strategy and performance for the Atlanta market. The role focuses on understanding local customer behavior, commercial priorities, competition, partnerships, and opportunities, then translating those insights into measurable market growth. The Marketing Manager will set priorities, identify where marketing can have the greatest business impact, and align teams around those priorities from market launch through ongoing growth.

The role serves as Atlanta’s marketing leader and works closely with Commercial, Operations, Community Engagement, Communications, and the broader Marketing organization. The Marketing Manager will plan and execute integrated campaigns, monitor results, and adjust the strategy as the market grows. The role is onsite in Atlanta, Georgia.

Requirements

• 6–8 years of experience in integrated marketing, growth marketing, local market marketing, or a related field.
• Experience building campaigns that bring multiple channels together to drive measurable growth.
• Strong business judgment and ability to prioritize opportunities based on business impact.
• Experience leading complex cross-functional initiatives and aligning stakeholders without direct authority.
• Clear communication skills, including the ability to write creative briefs and work effectively with partners and stakeholders.
• Ability to set campaign goals, assess performance, and use data to recommend where to invest.
• Comfort operating in ambiguity and adapting quickly as business needs evolve.
• Ability to work onsite in Atlanta, Georgia.

Nice To Haves

• Experience in product or partner marketing.

Responsibilities

• Own the marketing strategy, priorities, and performance for Atlanta, from launch through ongoing growth.
• Develop a deep understanding of Atlanta audiences, customer behavior, merchant needs, and local opportunities to focus marketing where it can have the greatest impact.
• Build and execute integrated campaigns across paid and owned channels, lifecycle, partner marketing, community engagement, and local activations.
• Coordinate with Commercial, Operations, Community Engagement, and Marketing to align campaign plans, timing, and responsibilities.
• Bring customer and market insights to the broader Marketing team to improve work in Atlanta and inform future market launches.
• Set clear goals, measure results, and adjust the plan as the market grows.

Benefits

• The total compensation package may include equity compensation, overtime pay, discretionary annual or performance bonuses, sales incentives, medical, dental and vision insurance, and paid time off.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed