Marketing Manager

Adolfson & Peterson•Dallas, TX

3d•Onsite

About The Position

Adolfson and Peterson Construction is currently hiring for a Marketing Manager to be based out of our Gulf States Regional office in Dallas, in the University Park area. This role will lead and manage marketing projects and team members with responsibilities that include project pursuits, events and tradeshows, graphic design, advertising, public relations, writing, data organization, research, and overall branding and positioning. Develop and implement strategic marketing initiatives and projects for AP. Accountable for specific marketing initiatives.

Requirements

6+ years of proposal writing/coordination/research experience required.
Broad functional experience in strategic planning and marketing, business and market development, market research, and planning and promotions/advertising.
Experience creating and implementing brand awareness and communications programs and driving business using direct and channel-oriented selling models.
Proficiency with Microsoft Office and Adobe Creative Suite (Photoshop and InDesign).
Strong writing, proofreading, editing, and process documentation skills.
Demonstrated integrity and ethical standards.
Developed skills (written, oral, and listening) to effectively communicate with diverse audiences.
Experience in a complex business as an active participant in driving growth and change; demonstrated effectiveness in driving operations and executing plans.
Experience in driving accountability for financial and operational effectiveness, integrating and aligning efforts within team, monitoring results, and tackling problems directly.
Ability to drive to the core of complex issues and provide insightful and constructive feedback.

Nice To Haves

A/E/C industry experience is preferred.
Illustrator experience a plus.

Responsibilities

Manage specific tasks as assigned and implements marketing strategy.
Partner with senior marketing team members to achieve priorities.
Lead primary and secondary research efforts as directed.
Create proposal packages and collateral materials.
Write, design, edit, produce, and deliver winning proposals by collaborating with the marketing team, region management, business development, and project managers.
Identify key points for competitive positioning and ensure accurate and updated information is contained within project proposals.
Lead interview strategy/preparation of potential new business and provide research on topics relevant to markets and clients.
Coordinate and lead design efforts with minimal direction by coordinating efforts to identify opportunities, develop, proof, and submit original design.
Coordinate efforts to identify needs for, and gather, photography, video, and other forms of media utilized to graphically communicate AP's position in the marketplace and for additional or updated marketing collateral and sales pieces.
Lead writing efforts as directed for public relations, awards, submittals, etc.
Identify ideas for releases, articles, speaking engagements, awards, etc.
Identify opportunities to share these ideas (media outlets, conferences, media publications, award submittals to submit for, postings to the website, and social media sites).
Develop concepts, interview internal experts, and write copy.
Proof, finalize, and submit.
Provide leadership/mentoring to marketing assistants and coordinators.
Support the data development and management process including process documentation.
Support efforts to organize and manage information and data and ensure that data is saved correctly.
Develop and document processes for developing internal marketing processes.
Ensures pursuits are closed out correctly and that collected information is added to the Unanet database, photos are preserved, and graphics are saved for future use and inspiration.
Performs other duties as assigned.