Marketing Manager

Neura Robotics•Detroit, MI

21d

About The Position

The Marketing Manager will be responsible for developing and executing US marketing strategies aligned with business objectives and global marketing initiatives. This role involves building brand awareness through strong corporate and product messaging, planning and executing B2B marketing campaigns across multiple channels, and creating demand throughout the customer journey with targeted content. The manager will also develop and maintain high-quality marketing materials, support sales initiatives, and provide hands-on support for US trade show and industry event activities. Additionally, the role requires building relationships with industry associations and influencers, monitoring market trends, and ensuring consistent brand messaging.

Requirements

Holistic view and knowledge of marketing strategy, planning and execution, business and product strategy, and processes with the ability to help shape and influence the long-term vision and strategy for the product portfolio based on a deep understanding of customer needs.
At least 3 years of relevant professional experience in the field of marketing.
Very good understanding of digital and traditional marketing concepts.
Active team player and ability to communicate at eye level with all departments.
Excellent communication and negotiation skills.
Ability to adapt to a rapidly changing environment.
Drive to independently familiarize yourself with new topics and develop things from scratch.
Will to make NEURA Robotics the leading brand in the field of robotics.

Responsibilities

Develop and execute US marketing strategies aligned with business objectives and global marketing initiatives.
Build brand awareness through strong corporate and product messaging, positioning, and value propositions for US and global audiences.
Plan, create, execute, maintain, and measure B2B marketing campaigns across multiple channels, including website, digital marketing, online events, industry publications, PR, social media, and customer communications.
Create demand throughout the customer journey through targeted content such as white papers, case studies, videos, use cases, how-to guides, competitive comparisons, and ROI-focused materials.
Develop and maintain high-quality marketing materials including presentations, brochures, sales enablement tools, website content, newsletters, and other online/offline communications.
Create and refine content from the perspective of target audiences to ensure clear, relevant, and impactful messaging.
Support sales initiatives through lead generation campaigns, customer engagement programs, and marketing resources.
Provide hands on support for US trade show and industry event activities, including event selection, planning, booth coordination, vendor management, marketing materials, logistics, product demonstrations, lead capture, and post-event follow-up.
Build and maintain relationships with industry associations, publications, technology groups, and relevant market influencers.
Monitor market trends, customer needs, competitors, and industry developments to identify opportunities and strengthen market positioning.
Ensure consistent brand messaging, quality standards, and alignment with corporate guidelines across all marketing activities.