Marketing Manager
About The Position
We are seeking a highly organized and detail-oriented Marketing Manager to own and optimize our email marketing and marketing automation initiatives through HubSpot. This role will be responsible for end-to-end campaign execution, platform management, workflow optimization, reporting, and operational excellence across marketing programs. The ideal candidate is a hands-on HubSpot expert who thrives in a fast-paced environment, enjoys problem-solving, and can balance execution, analytics, and process optimization while ensuring flawless campaign delivery. This is an individual contributor role with end-to-end ownership of marketing operations and HubSpot execution.
Requirements
- 5 years of experience in marketing operations and managing marketing automation tools
- 3-5 years of hands-on experience managing HubSpot, specifically focused on email marketing and marketing automation
- Strong experience building workflows, nurture journeys, segmentation strategies, and automated campaigns
- Proven ability to manage multiple campaigns and deadlines in a fast-paced environment
- Strong analytical mindset with experience in campaign reporting and performance optimization
- Exceptional attention to detail and strong QA/testing capabilities
- Experience with CRM systems and integrations, preferably Salesforce
- Understanding of email deliverability best practices and marketing operations processes
- Strong communication and stakeholder management skills
- Must be available to work EST business hours: 9:00 AM ET – 6:00 PM ET
- Ability to collaborate effectively with global and cross-functional teams during EST hours is essential
- This role requires strong ownership, responsiveness, and the ability to operate independently in a remote work environment.
Nice To Haves
- Experience with Google Ads, LinkedIn Ads, Google Analytics, and Google Tag Manager (GTM) is a plus
- Exposure to B2B marketing environments and lead generation programs is preferred
Responsibilities
- Execute and manage end-to-end email marketing campaigns within HubSpot
- Build, test, schedule, and launch marketing emails, nurture streams, and automated workflows
- Manage audience segmentation, personalization, suppression lists, and campaign targeting
- Conduct A/B testing to improve campaign engagement and conversion performance
- Ensure all campaigns are delivered accurately, on time, and aligned with brand standards
- Own day-to-day HubSpot operations, including workflows, forms, lists, automation, and campaign setup
- Monitor and troubleshoot platform issues, automation failures, sync errors, and campaign delivery problems
- Maintain data hygiene and ensure CRM/database integrity across systems
- Collaborate with Salesforce and other integrated platforms to ensure seamless marketing operations
- Identify opportunities to improve automation efficiency and scalability
- Develop and maintain campaign performance dashboards and reporting
- Analyze email marketing KPIs including deliverability, open rates, CTR, conversion rates, and pipeline impact
- Provide actionable insights and optimization recommendations based on campaign performance
- Support leadership with recurring reporting and marketing performance analysis
- Partner closely with content, creative, digital, analytics, and sales teams to execute campaigns effectively
- Coordinate campaign timelines, approvals, testing, and stakeholder communication
- Support broader marketing initiatives and operational process improvements
Benefits
- health, dental, and vision insurance
- 401(k) with employer match
- paid time off and holidays
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
