Marketing Manager

Ritual Coffee Roasters • San Francisco, CA

13d • $85,000 - $100,000

About The Position

The Ritual Coffee Marketing Manager is the creative, strategic, and collaborative person who ensures our visual and written marketing is aligned with our company values and personality, and is driving sales. We are looking for that special someone who is passionate about helping us grow our business through cohesive brand identity and marketing campaigns, and improved marketing processes and systems. This person is also integral to our cultural development. As our Marketing Manager, you do not need to know our exact systems before you start, but you need to be committed to your own growth and the growth and success of the Marketing team, your co-workers across departments, and the company as a whole. You are meant for this role if you are excited by creative branding work, telling the stories of our coffees, and are skilled at collaboration. We’re looking for someone who knows how to create a cohesive marketing vision, views branding work through a lens of equity and justice, and is a self-starter with a strong interest in - and appreciation for - coffee and people. If this is you, we can’t wait to meet you! ABOUT US: RITUAL IS CHANGING THE WAY PEOPLE KNOW COFFEE. In 2005, when corporate coffee dominated American culture, Ritual unknowingly started a fun and exciting revolution that would ultimately help launch the new coffee movement. We buy 90+% of our beans from producer partners that we have relationships with, setting the highest standard in the industry. This makes sure we get our hands on the best beans in the world, but more importantly, makes sure our farmers maintain the quality of life they deserve. Now a bona fide San Francisco original, we’ve also earned our iconic status as one of the best coffee roasting companies in the world. The mission of Ritual Coffee is simple: to make people happy by giving them the best coffee experience they’ve ever had. Ritual roasts in SoMa, and has cafes in San Francisco and Napa. DIVERSITY AT RITUAL: COFFEE IS FOR EVERYONE We are passionate about creating safe, welcoming, and inclusive spaces on both sides of the counter and behind the scenes at Ritual. We best achieve our mission (making people happy by giving them the best coffee experience they’ve ever had) when our staff reflects the broad diversity of people who love coffee. Our commitment to inclusion across race, gender identity, gender expression, ethnicity, age, religion, sexual orientation, physical ability, experience, and perspective is part of what makes Ritual the innovative place that it is.

Requirements

• Minimum 2 years experience with planning and executing marketing campaigns, preferably for a consumer packaged goods, a food and beverage brand, or e-commerce
• An approachable people-person with a high level of emotional intelligence, patience, compassion and problem solving skills
• Excellent oral and written communication skills
• Experience and passion for brand work through an equity and justice lens
• Design experience with Adobe Suite
• Proficiency across core technologies including Microsoft Office and Google Drive
• Strong attention to detail
• Passion for visual merchandising
• Must be authorized to work in the United States (Required)

Nice To Haves

• Infectious love of coffee a plus
• Experience with social media marketing

Responsibilities

• Be a key player on the Ritual leadership team
• Contribute to the overall culture and business growth using our Culture Guide as a tool for self-reflection and an ongoing commitment to self-growth, the growth in others, and the growth of the company
• Work with the leadership team to evolve and implement standards for Ritual’s culture, values, quality and customer service
• Be an active contributor, participant, and collaborator to help achieve Ritual’s day-to-day and long term goals on our leadership team
• Contribute to the overall culture and business growth by participating in or leading improvement committees and projects when needed
• Lead and develop the Marketing Department
• Directly supervise a team of 2-4 people and help support their growth and development
• Observe employees, prepare for, and give meaningful, supportive, and regular feedback
• Conduct regular supervision meetings and bi-annual reviews to deliver timely, direct, and compassionate feedback, both positive and constructive, and provide tools for employees to grow during their time at Ritual
• Develop, plan, and implement holistic branding initiatives and marketing strategies for each segment of the business: Retail, Wholesale and E-Commerce
• Collaborate with Founder/CEO to develop branding initiatives and marketing strategies aligned with company values and goals
• Collaborate with Director of Coffee to develop new and creative ways to tell the stories of the coffees and the producers behind the coffees
• Utilize website content, packaging, social media, press releases and newsletter to communicate brand identity and achieve marketing objectives
• Periodically audit packaging, signage, visual merchandising, website and social media to ensure Ritual’s visual presence represents our evolving identity
• Collaborate with Brand Manager and Digital Marketing Specialist to plan and execute written, visual, and social media marketing campaigns
• Collaborate with Director of Sales and Business Development and Retail Operations Manager to coordinate special events, projects, signage and promotional opportunities
• Make strategic decisions to ensure our Marketing campaigns are financially sound and driving sales
• Work with Founder/CEO to create a manageable Marketing Budget including photography, merchandise, and special projects
• Analyze campaign performance, examining interaction metrics and sales
• Keep up to date with emerging marketing and design trends in the coffee industry, ensuring our brand presence is fresh and innovative

Benefits

• Ritual Coffee strongly believes in investing in our people and our culture.
• We offer great benefits including subsidized medical insurance, dental insurance, and commuter benefits.
• All employees are eligible for paid time off, paid sick days, holidays (paid at time and a half) and a matching 401k plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 1-10 employees