Marketing Manager

Kohler Credit UnionSheboygan, WI
Onsite

About The Position

Kohler Credit Union is seeking a Marketing Manager to join their team at their Corporate Center in Sheboygan, WI. This role involves leading and supporting the marketing team, executing initiatives to bring strategy to life, strengthen the brand, and support organizational goals. The Marketing Manager will partner closely with the SVP of Marketing, influence marketing direction, and create experiences that positively impact members and communities. This position is ideal for a strategic marketing professional passionate about building brands, driving engagement, and creating meaningful experiences, who thrives in a collaborative environment and enjoys turning ideas into results.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field required.
  • 5+ years of progressive marketing or communications experience, including at least 3 years in a leadership role.
  • Experience managing multiple marketing initiatives while balancing competing priorities and deadlines.
  • Proven ability to lead integrated marketing campaigns from strategy through execution and measurement.
  • Strong analytical skills with the ability to interpret data and make informed business recommendations.
  • Experience collaborating with senior leaders and cross-functional teams.
  • Excellent communication, presentation, and project management skills.
  • Ability to comply with government regulations and requirements impacting the credit union industry.
  • Authorized to work in the United States without current or future sponsorship.

Responsibilities

  • Lead the marketing team by providing coaching, direction, and support to help employees grow and achieve shared goals.
  • Oversee marketing initiatives, manage priorities, and ensure projects are executed effectively.
  • Partner with internal teams to develop campaign strategies.
  • Collaborate with agency and vendor partners.
  • Analyze performance data and identify opportunities to improve marketing effectiveness.
  • Enhance processes, tools, and workflows to increase efficiency and support the team's success.
  • Develop integrated marketing campaigns from strategy through execution and measurement.
  • Collaborate with senior leaders and cross-functional teams.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) plan with employer contributions
  • Generous paid time off
  • Tuition reimbursement
  • Continuing education support
  • Career development opportunities
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