Marketing Manager, Marine Money

Diversified USA • Portland, ME

1d • Hybrid

About The Position

Marine Money is seeking a Marketing Manager to develop and execute a portfolio-wide marketing strategy across 14 conferences, digital membership, and a magazine. This role requires a hands-on executor who can manage multi-channel campaigns, CRM, and website content. The Marketing Manager will collaborate with event teams to build integrated marketing plans, manage a direct report, coordinate with internal teams, build external relationships, monitor KPIs and budget, and adapt to a fast-paced environment.

Requirements

• 6+ years of progressive experience in direct marketing strategy and execution.
• Copywriting and editing chops—you can write clear, compelling content without much handholding.
• Hands-on proficiency with email campaign deployment, CRM management, audience segmentation, and registration platforms.
• Comfortable with marketing automation systems, GA4, Canva or Photoshop, and Microsoft Office Suite.
• Website content management experience required.
• You're both a strategic thinker and a doer—equally comfortable setting direction and executing it yourself.
• You handle complexity and competing priorities without losing focus or quality.
• You lead with empathy and can develop and support a direct report effectively.
• Strong collaborator who works well across global teams and time zones.

Nice To Haves

• Background in B2B event marketing, conference marketing, or financial/professional services strongly preferred.
• Experience with membership or subscription-based marketing is a plus.
• Basic HTML knowledge helpful.

Responsibilities

• Develop and own a portfolio-wide marketing strategy that presents Marine Money as a unified global brand across all 14 conferences, the digital membership, and the magazine.
• Be the hands-on executor: write copy, deploy multi-channel campaigns (email, social, digital ads, direct mail, partner channels), manage the CRM, and keep websites up to date.
• Build integrated marketing plans and a comprehensive calendar in collaboration with conference event teams—balancing individual event needs with the broader brand story.
• Manage and develop one direct report (Event Coordinator), providing direction, feedback, and support for their growth.
• Coordinate with internal teams—Web, Data Analytics, Central Marketing, Operations—to amplify campaign effectiveness and maintain alignment.
• Build and manage relationships with media partners, industry associations, and vendors to drive visibility within the global marine finance community.
• Monitor KPIs, market data, and budget performance to continuously refine strategy and report on results.
• Stay agile—this portfolio moves fast, and you'll need to pivot and rebuild plans mid-cycle without losing momentum or quality.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees