Marketing Manager

Lithion Battery INC•Henderson, NV

3h•Onsite

About The Position

Reporting to the Group President, the Marketing Manager is responsible for shaping and maintaining the company’s brand identity and for driving measurable marketing outcomes, with a strong focus on lead generation, campaign performance, and contribution to pipeline growth. The Marketing Manager will also oversee the Marketing Coordinator.

Requirements

Associate’s degree in Marketing, Communications, Journalism, Design or a related field (or equivalent experience)
3–5 years’ proven experience in marketing, including content creation, copywriting, and digital marketing, ideally within a B2B or technical environment
Strong writing and storytelling skills, with the ability to adapt writing style for different audiences and platforms
Proficiency in content creation tools and platforms, such as content management systems, graphic design software, and social media scheduling tools
Strong understanding of digital marketing principles, SEO best practices, and content analytics
Basic graphic design skills with knowledge of visual composition, typography, and image editing
Excellent organizational skills with the ability to manage multiple projects, meet deadlines, and work independently
Creative mindset with a passion for staying updated on industry trends and exploring innovative content formats
Proactive, hands-on approach with a focus on execution and continuous improvement
CRM management experience
Must be able to read, write and speak/understand English fluently

Responsibilities

Develops and executes a content strategy that aligns with brand identity, target audience, and marketing objectives.
Owns and executes lead generation activities, ensuring content and campaigns drive measurable engagement and pipeline growth.
Manages external marketing agencies and partners, ensuring alignment with brand guidelines, messaging, and commercial objectives.
Creates engaging, high-quality written content for multiple platforms, including website, social media, campaigns, and marketing material.
Oversees SEO strategy and website optimization to increase organic traffic and conversions.
Designs visually appealing graphics and assets to accompany written content, including social media posts, infographics, and illustrations.
Manages and optimizes content across digital platforms, ensuring consistency, quality, and effectiveness.
Manages content calendars, schedules, and workflows to ensure timely and consistent delivery of content.
Owns execution of digital marketing campaigns, including social media, email, and website initiatives.
Conducts research and stays updated on industry trends, competitors, and audience preferences to inform content creation strategies.
Tracks and reports content performance using analytics tools and makes data-driven decisions to optimize content effectiveness and improve performance.
Works closely with cross-functional teams (marketing, sales, product, engineering) to develop accurate and relevant content.
Owns and manages the CRM system, ensuring accurate tracking of leads, campaign performance, and pipeline visibility.
Performs other duties outside their scope of work as assigned and required.