Marketing Manager

Stanley Black & Decker, Inc. • Mississauga, ON

2d • CA$90,000 - CA$95,000 • Onsite

About The Position

As a Marketing Manager, you will be part of a dedicated team based in Mississauga, reporting to the Senior Marketing Manager. You will be a key member of the Commercialization team, responsible for leading the growth in your portfolio. Your focus will be on new product launches, competitive information, market share data, new product pricing, and the maintenance of price lists. This role requires a well-rounded business skill-set to direct growth initiatives in these categories over the next several years and a keen insight into the Canadian market.

Requirements

• College or University graduate, preferably with Business or Marketing background
• Minimum 3-5 years' experience as a marketing professional, demonstrating increasing levels of responsibility
• Experience with campaign & promotion development & execution
• Worked closely supporting sales in a similar role would be an asset
• Strong product knowledge
• Demonstrated project management experience
• Strong communication skills - verbal and written
• Strong analytical and problem solving skills
• Excellent presentation skills in multiple formats
• Strong computer skills including Microsoft Office Suite
• Creative-thinker with the ability top provide solutions that meet the customer needs
• Detail-oriented with the ability to work independently or collaboratively as part of a team

Responsibilities

• P&L Strategic Business Unit responsibility: Sales, Margins, Expenses & Operating Income
• Develop and implement (3) Year Strategic Plan, Forecast Annual Budget’s (FAB), line reviews, channel and account specific business plans to drive sales and profit growth.
• Customize the execution of national (brand, product, customer experience) plans.
• Manages relationships with internal and external creative teams, agencies and vendors to develop integrated custom communication materials.
• Financial measurement / tracking for Business reviews and FAB process.
• Marketing Management including SAP SKU structuring, forecasting, asset management, service level analysis and Canadian derivative model execution.
• Create and implement innovative new product launches.
• Key point of contact with US and Global Marketing Teams.
• Co-develop product launch plans with US Marketing and Canadian Sales Teams.
• Co-ordinate promotional product launches (bonus packs/merchandisers etc).
• Educates sales and customers on emerging trends and how solutions are applied to maximize benefit.
• Provide product knowledge to Sales Force and in key account presentations.
• Communicate marketing activities to other departments on a regular basis to ensure integration and support for programs and initiatives.

Benefits

• Competitive compensation & benefits package
• Goodlife Fitness discounts
• Employee product purchase
• Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
• Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
• Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
• Purpose-Driven Company: You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree