Marketing Manager

CorpayAtlanta, GA
Hybrid

About The Position

Corpay is currently looking to hire a Marketing Manager within our Corpay North America Fuels division. This position falls under our NAF line of business and is located in Atlanta, GA. As the Marketing Manager, you will develop and execute comprehensive marketing strategies to drive new acquisition, customer retention, and the achievement of business objectives. You will collaborate with cross-functional departments and lead the implementation of various marketing initiatives. This role serves across multiple lines of business and products and requires the ability to engage confidently with senior leadership.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 4+ years of marketing experience, ideally with exposure to product and/or customer marketing; experience in technology, innovation, or payments is a plus.
  • Proven track record of developing and executing successful marketing strategies.
  • Excellent communication and leadership skills.
  • Strong ability to navigate complex, fast-paced organizations and work across many cross-functional teams.
  • Proficiency with digital marketing platforms, analytics tools, and CRM systems.
  • Creative thinking with a data-driven approach to decision-making.
  • Self-starter with an entrepreneurial mindset and player-coach orientation, comfortable rolling up sleeves in Excel, PowerPoint, and day-to-day execution.

Nice To Haves

  • experience in technology, innovation, or payments is a plus.

Responsibilities

  • Developing and implementing marketing strategies that align with company goals and objectives.
  • Conducting market research and competitive analysis to identify trends, opportunities, and threats.
  • Defining and tracking key performance indicators (KPIs) to measure the success of marketing campaigns.
  • Designing, executing, and optimizing multi-channel marketing campaigns across digital, print, social media, events, and in-product channels.
  • Partnering with the marketing operations team to manage and execute email campaigns.
  • Tracking spend across marketing initiatives and ensuring efficient allocation of resources.
  • Designing and executing customer journeys across acquisition, onboarding, and cross-sell communications.
  • Leading product positioning, messaging, and marketing claims across lines of business and solutions.
  • Maintaining product and company identity, ensuring consistency across all marketing materials and channels.
  • Collaborating with creative teams to produce compelling content that resonates with target audiences.
  • Partnering closely with leadership, sales, product development, and other departments to keep marketing strategies aligned with overall business objectives.
  • Building and maintaining relationships with external partners, agencies, and vendors.
  • Analyzing marketing performance data and providing actionable insights to optimize strategies and improve ROI.
  • Preparing regular reports for senior leadership on marketing performance, trends, and market conditions.
  • Staying current on industry trends, technologies, and best practices, and evaluating and implementing new tools to enhance marketing effectiveness.

Benefits

  • Medical, Dental & Vision benefits available the 1st month after hire
  • Automatic enrollment into our 401k plan (subject to eligibility requirements)
  • Virtual fitness classes offered company-wide
  • Robust PTO offerings including: major holidays, vacation, sick, personal, & volunteer time
  • Employee discounts with major providers (i.e. wireless, gym, car rental, etc.)
  • Philanthropic support with both local and national organizations
  • Fun culture with company-wide contests and prizes
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