Marketing Manager

Henkel group • Houston, TX

35d • $115,000 - $140,000 • Hybrid

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

• Bachelor's degree in marketing or related concentration is required
• 6-8 years of professional marketing experience
• Drove digital marketing initiatives and managed website content to enhance brand visibility, engagement, and customer experience.
• Led brand development and brand-building activities, executing activation programs that strengthened market presence and consumer awareness.
• Developed category and brand strategies informed by customer, trade, and market insights to support business growth objectives.
• Managed events and leveraged trade, customer knowledge, and e-commerce expertise to drive effective commercial and marketing outcomes.

Responsibilities

• Implements BU/SBU market and product line strategies to achieve BU/SBU financial goals
• Implements global roll-out of new products and programs including communication campaign and eBusiness strategy
• Supports global SBU strategies & ensures alignment with global BU strategy & coordinates cross-SBU guardrails on marketing, pricing
• Delivers customer penetration strategies and develops business models and tactics globally
• Acts as the first point of contact for and steers the category / brand teams on the global / regional level
• Co-creates and supervises digital, social media and e-commerce communication of brands in collaboration with Digital Marketing priorities
• Prepares presentations, innovation packages and documents for external activation with partners and customers
• Contributes to global advertising campaigns - from agency briefing over production preparation to TV spots and digital videos
• Coordinates local/regional promotional events like tradeshows, webinars, campaigns and ensuring end to end delivery from design to execution to completion, including lead sourcing

Benefits

• Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
• Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level