Marketing Manager

United States Naval Institute • Naval Academy, MD

4h • $70,000 - $77,500 • Hybrid

About The Position

The U.S. Naval Institute is seeking a Marketing Manager to lead and support marketing campaigns and initiatives for Naval Institute membership and the Naval Institute Foundation. The role reports to the Director of Marketing and is part of a newly chartered marketing team supporting the organization. It also works with the advertising and sponsorship team to facilitate and track advertising operations across the Institute.

This is a hybrid position based at the U.S. Naval Academy in Annapolis, Maryland, with three days per week in the office and two days remote. Eligibility for base access is required because the office is on a military installation.

Requirements

• At least 3 years of professional marketing experience, ideally including email and social marketing and campaign management.
• Comfort with marketing data, including building reports, interpreting results, and using them to inform decisions.
• Experience managing several campaigns and deadlines at once.
• Familiarity with AI tools for automating and accelerating marketing tasks.
• A positive, enthusiastic approach to work, including taking initiative, bringing new ideas, and comfortably challenging the status quo.
• Eligibility for base access.

Nice To Haves

• Experience with Mailchimp, Hootsuite, Salesforce NPSP, and/or Google Ad Manager.
• Familiarity with the sea services or national security community.

Responsibilities

• Develop and run membership acquisition and renewal campaigns across email, digital, direct mail, and paid channels in collaboration with the membership team.
• Support and manage fundraising and appeal campaigns for the Foundation, including year-end giving.
• Analyze membership and campaign data to identify trends, measure results, and recommend next steps.
• Report campaign performance to the Director of Marketing and department stakeholders.
• Manage advertising operations and coordination for the Institute's digital and print sponsorship programs.
• Track and report campaign performance metrics for partners.
• Use AI tools to automate campaigns and email drips, streamline branded design, and accelerate data reporting.

Benefits

• Annual bonus eligibility.
• 403(b) retirement plan with Roth option and 4% employer match.
• 15 days of paid time off.
• 13 paid holidays.
• Paid parental leave.
• Health, dental, vision, life, and short- and long-term disability coverage.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed