Marketing Manager

Upstate Federal Credit Union • Anderson, SC

6d • $50,000 - $60,000

About The Position

Responsible for leading all business development, community engagement, and marketing strategy activities for the credit union. The Marketing & Business Development Manager focuses on building and maintaining external relationships to support membership growth, while overseeing marketing operations, staff coordination, and execution of outreach initiatives.

Requirements

• Provide friendly, professional, and personal service to all members and business partners
• Foster employee engagement and support a positive, collaborative team environment
• Maintain member confidentiality at all times
• Promote and maintain a professional work environment and businesslike appearance
• Maintain a strong attendance and reliability record
• Follow all security, compliance, and operational procedures
• Participate in ongoing training and professional development programs
• Demonstrate courteous, tactful, and diplomatic communication in all interactions

Responsibilities

• Provide friendly, professional, and personal service to all members and business partners
• Foster employee engagement and support a positive, collaborative team environment
• Maintain member confidentiality at all times
• Promote and maintain a professional work environment and businesslike appearance
• Maintain a strong attendance and reliability record
• Follow all security, compliance, and operational procedures
• Participate in ongoing training and professional development programs
• Demonstrate courteous, tactful, and diplomatic communication in all interactions
• Develop and execute strategies to grow membership through business partnerships and community outreach
• Conduct regular business development activities including cold calling, relationship building, and follow-up with prospective and existing business partners
• Build and maintain strong relationships with community organizations, Chamber of Commerce, nonprofits, and local businesses
• Represent the credit union at community events, networking functions, and sponsorship opportunities
• Promote payroll deduction programs, share growth, and loan opportunities through business partnerships
• Oversee and coordinate all charitable giving and community sponsorship initiatives
• Oversee overall marketing strategy and ensure consistent brand messaging across all locations and channels
• Coordinate advertising efforts, promotions, and member outreach campaigns
• Manage branch marketing presence including signage, electronic displays, and in-branch messaging
• Oversee production and distribution of marketing materials, ensuring accuracy and brand consistency
• Work with vendors and external partners for printing, advertising, and promotional materials
• Manage ordering of promotional items, giveaways, and outreach materials
• Plan and oversee credit union events including onsite signups, anniversaries, grand openings, annual meeting, and planning sessions
• Coordinate logistics such as venue selection, catering, decorations, invitations, and giveaways within budget guidelines
• Support HR and Training departments with employee events and engagement activities
• Ensure successful execution of member-facing and staff-facing events that enhance engagement and visibility
• Provide direction and oversight to marketing and outreach activities and staff involved in execution
• Coordinate workload and priorities for marketing-related initiatives and community engagement efforts
• Serve as the primary point of contact for marketing planning and execution across departments
• Prepare marketing and business development reports for Board of Directors meetings
• Attend and assist in preparation for Board meetings, planning sessions, and key organizational events
• Ensure timely distribution of branch supplies and marketing materials
• Coordinate courier services between branches when needed
• Oversee updates to brochures, printed materials, and digital communications in collaboration with internal teams and vendors
• Review and approve proofs for all externally printed materials
• Manage content updates for electronic signage and internal communication systems

Benefits

• 401(k)
• Employee discounts
• Health insurance
• 401(k) matching
• Dental insurance
• Paid time off
• Vision insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed