Marketing & Events Manager

Hanna Boys Center•Sonoma, CA

2h•$100,000 - $120,000•Hybrid

About The Position

The Marketing and Events Manager will be responsible for the execution of all marketing plans, maintaining the website, and crafting messaging for email campaigns, social media, and donor communications. The Marketing and Events Manager will also manage Hanna Center. The position requires an adaptive and positive individual with strong interpersonal and writing skills. Reporting to the Vice President of Marketing and Development, the Marketing and Events Manager will work in close collaboration with Hanna leadership to create and manage a broad-based events calendar that will continue to position Hanna Center as a leader in our community. You will be an integral member of our team as you plan, coordinate, develop, organize, and provide support to all events on the Hanna Center campus. As the marketing and events manager, you will be responsible for advancing the Hanna Center's mission by overseeing our signature fundraisers and other community building events.

Requirements

B.A. and 5+ years of experience in Event Management as well as Communications, Marketing, Digital Media, Public/Media Relations or a related field.
Highly organized with exceptional attention to detail. Ability to prioritize and handle multiple assignments and quickly adapt to meet unexpected and urgent requests.
Holds self and others accountable for high quality, timely and effective results.
Self-starting individual that requires little supervision and is results driven.
Ability to work on multiple teams cooperatively and with flexibility.
Fluency in Microsoft Office, Adobe Creative Suite, and Greater Giving required.
Fluency in website and digital email management required.
Must clear background check for a Community Care Licensed facility, including physical, TB, and drug test.

Nice To Haves

Familiarity with CMS platforms and basic HTML (WordPress, etc., Kajabi, Cvent) and project management tools (Monday.com) is a plus.
Familiarity with peer-to-peer fundraising platforms, initiatives, and events.

Responsibilities

Plan, coordinate, develop, organize, and provide support to all Hanna Center outward-facing events.
Manage the marketing and events portal, including a broad-based events calendar and communications calendar
Craft compelling messaging for email campaigns, website copy, and internal communications.
Use an email marketing platform to set up and send email newsletters and campaigns.
Make changes to the website and maintain correct, updated information.
Update our internal portal and community-facing website with relevant news from Hanna Center
Create and update signage and other small graphic design projects using Adobe Creative Suite.
Manage all aspects of Hanna Center’s social media presence (LinkedIn, Facebook, Instagram, Twitter, YouTube), driving strategy to increase daily engagement on social media accounts
Monitor, report, and present on online engagement analytics (web, email, social media, earned media)
Leverage key engagement metrics across platforms to optimize content, messaging, and distributions.
Manage consultant and vendor relationships.
Effective interpersonal, conversational, and presentation skills, demonstrating emotional intelligence, situational awareness, excellent writing abilities and strong case development and solicitation skills.
Must embrace and support Hanna Center’s mission and values through one’s professional responsibilities and behavior at all times.