Marketing Events Coordinator

Alston & Bird • New York, NY

2d • $70,000 - $80,000 • Hybrid

About The Position

Alston & Bird is seeking a dynamic and detail-oriented Marketing Events Coordinator to join our Marketing & Business Development team. This role is instrumental in delivering high-quality client events and experiences—both in-person and virtual—that strengthen relationships and support the firm’s strategic initiatives. The ideal candidate thrives in a fast-paced professional services environment, brings strong event execution experience, and is passionate about delivering exceptional client service. This position offers the opportunity to work across offices, collaborate with cross-functional teams, and support a wide range of client-facing programs and sponsorships.

Requirements

• Bachelor’s degree in Marketing, Communications, Hospitality, or a related field
• 3+ years of experience in event planning within a law firm or professional services environment
• Strong project management and organizational skills with the ability to manage multiple priorities
• Excellent communication and interpersonal skills, with a client-focused mindset
• Proficiency in Microsoft Office (Word, Excel, PowerPoint) and virtual event platforms (Teams, Zoom)
• Willingness to travel (primarily domestic, occasional international) and support occasional evening/weekend events
• Knowledge of the New York restaurant and hospitality scene, including experience sourcing venues for client-facing events

Nice To Haves

• Positive, high-energy approach with a commitment to exceptional service
• Strong attention to detail and ability to execute seamlessly under pressure
• Creativity and innovation in designing engaging client experiences
• Ability to work collaboratively with professionals at all levels of the organization
• Flexibility and adaptability in a dynamic, fast-paced environment

Responsibilities

• Coordinate and execute client programs, including seminars, webinars, receptions, dinners, and special events
• Manage event logistics from start to finish, including venue sourcing and negotiation, vendor coordination, technology platform selection, budgeting, and on-site execution
• Support the development of program materials, multimedia elements, and communications
• Oversee registration, attendee experience, CLE coordination (as applicable), and post-event follow-up
• Maintain the client entertainment ticket program for the NYC office, which involves a highly organized system of inventory management, establishing relationships with vendors, on-going internal communications to attorneys, evaluating and determining best-use allocation of tickets, electronic transfer of tickets, detailed recording, tracking and reporting of usage, and research on new opportunities
• Coordinate the firm’s client gift and holiday programs, including sourcing and logistics
• Maintain accurate records and reporting across marketing systems and tools
• Manage firm sponsorships, including negotiating benefits, coordinating deliverables, and ensuring alignment with firm objectives
• Support client engagement initiatives, including event-related communications and follow-up
• Serve as a key point of contact with vendors, venues, and industry partners
• Collaborate with marketing, practice groups, and cross-functional teams across offices
• Partner with internal departments including Conference Services, CLE, IT, and Communications
• Utilize firm tools and platforms such as Microsoft Office, Teams, Zoom, CRM systems, and marketing automation tools to manage programs and track results

Benefits

• Professional development
• Innovation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level