Marketing Development Representative

Socure • New York, NY

7d • $100,000 - $125,000

About The Position

Socure is hiring a Marketing Development Representative to generate qualified sales opportunities through thoughtful, relevant outbound. The role works closely with Account Executives and Marketing to research priority accounts, identify buyers, and initiate conversations that build qualified pipeline. The position is suited to curious, resourceful people who use generative AI tools such as Claude or ChatGPT to improve their work and are interested in applying that approach to sales.

Success is measured by completed qualified meetings, conversion into qualified sales opportunities, contribution to outbound pipeline, and consistent execution across assigned accounts. Socure also values improvements that make outreach more relevant and the team more effective. Candidates should be prepared to explain how they have used AI to research a company, improve a message, or simplify a recurring task, including how they provided context, refined prompts, and checked the output.

Requirements

• Experience in outbound sales, sales development, business development, or another role involving proactive creation of customer conversations.
• Hands-on experience using generative AI for practical work, including the ability to explain how context is provided, prompts are refined, facts are checked, and results are improved.
• Clear, concise writing and confidence speaking with prospects by phone.
• Good judgment about relevant outreach and when a prospect is worth pursuing.
• Strong organization, consistent follow-through, and ownership of results.
• Curiosity, resilience, and willingness to apply coaching and learn new tools.
• Care for accuracy and customer trust, including reviewing AI-generated content and using company information appropriately.

Nice To Haves

• Experience with Salesforce, Apollo, LinkedIn Sales Navigator, Clay, or similar prospecting tools.
• Experience selling into enterprise accounts or working with multiple stakeholders.
• Familiarity with identity verification, fraud prevention, financial services, or compliance.
• Experience creating reusable AI prompts or simple workflows that improve research and outreach.

Responsibilities

• Own prospecting and follow-up across assigned focus accounts in partnership with the sales and marketing pod.
• Engage prospects through cold calls, email, LinkedIn, events, and warm introductions.
• Use Claude, ChatGPT, or similar tools to research accounts, prepare call plans, personalize outreach, and improve follow-up.
• Use relevant signals, such as leadership changes, company news, and event engagement, to start timely conversations.
• Adapt approved messaging to each prospect’s role, industry, and business priorities.
• Qualify interest, uncover business needs, and book meetings for Account Executives with clear context and next steps.
• Execute outreach before and after conferences, webinars, and executive events.
• Maintain accurate Salesforce records and share prospect feedback, objections, and campaign results with the team.
• Test new approaches and share effective prompts and workflows that help the team improve.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed