Marketing Data Analyst - Chubbuck

ICCUChubbuck, ID
Onsite

About The Position

Interpret credit union data and analyze results. Responsible for turning data into information and insight that aids in campaign and business decisions. Also responsible for performing a range of functions in support of market research, market assessment and presenting results and recommendations.

Requirements

  • Bachelor’s Degree in Marketing, Mass Communication, Advertising, or a related field.
  • 0-4 years of experience with database marketing required.
  • Strong analytical skills.
  • Knowledge of marketing automation systems and integrating those systems with other technologies.
  • Technically capable, excellent communicator and a desire to improve processes.
  • Math skills.
  • Secondary-level computer knowledge including Microsoft Office, especially Excel and pivot tables, etc.
  • Ability to always maintain the confidentiality of Credit Union and member records.
  • Must be eligible for membership at ICCU to obtain employment.

Nice To Haves

  • Raddon Integrator MCIF
  • Salesforce Marketing Cloud
  • Salesforce Advertising Studio
  • Salesforce CRM
  • Adobe Analytics
  • Microsoft Power BI
  • SQL
  • Data warehouse experience

Responsibilities

  • Distribute data and present recommendations for new opportunities within membership.
  • Assist with data mining, data analysis, and developing and distributing monthly campaigns and reports.
  • Work with internal teams to identify opportunities for optimization of marketing campaigns and provide recommendations.
  • Track mailings and provide other meaningful data as needed.
  • Competitor research and evaluation.
  • Represent the Credit Union at community events as needed.
  • Assist with maintaining marketing databases and email marketing systems.
  • Assist with building email and automated campaigns.
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