Marketing Coordinator

QuadReal Property Group • Red Deer, AB

1d • Onsite

About The Position

The Marketing Coordinator will assist the Marketing Manager in the execution of marketing activities designed to elevate the Bower Place brand, raise awareness, and increase traffic to the Centre. The Marketing Coordinator will actively support event planning and execution, website content creation and management, and will coordinate Bower Place’s social media platforms.

Requirements

• 3 to 5 years’ related experience in marketing, social media, and/or event coordination.
• Intermediate skills in Microsoft Office (Excel, PowerPoint, Word).
• Excellent oral and written communication skills with the ability to communicate with various audiences clearly and concisely.
• Ability to prioritize workload, handle multiple demands and manage competing priorities.
• Ability to deal with ambiguity and effectively adjust to change.
• Self-starter with the ability to independently start and complete projects and anticipate next steps is vital.
• Strong attention to detail, organizational skills and ability to meet deadlines is critical.

Nice To Haves

• Diploma or Bachelor’s Degree in Marketing, Communications, Events Management, or related discipline is an asset.
• Proven social media abilities (management of a personal blog is considered in asset).
• Adobe InDesign experience is considered an asset.

Responsibilities

• Prepare and upkeep the editorial calendar for the year, considering key content areas of the website (Blog, homepage imagery, store specials, etc.) and ensure its timely execution with assistance from the Marketing Manager.
• Ongoing tracking and reporting of interactive activities.
• Responsible for managing and elevating Bower Place’s social media channels, including Twitter, Facebook, and Instagram.
• Create and edit photos for social media purposes.
• Develop social media plans to address day-to-day and key marketing messages, including seasonal campaigns, PR coverage/web content, store openings, etc.
• Assist with the creation of any imagery and videos leveraged for social media purposes.
• Strategize and implement digital and social media advertising campaigns.
• Ongoing tracking and reporting of social media activities.
• Plan and execute various special events, including developing event concepts and timelines, meeting attendance and organization, securing sponsors, hiring vendors, securing swag bag items, hiring temporary staff for the event, and completing requisite insurance-related paperwork.
• Assist with preparing event post-mortem reports and debrief with the team.
• Assist Marketing Manager as required.
• Prepare and track all marketing-related invoices and reconcile every quarter.
• Write, edit, and proofread marketing materials including but not limited to quarterly newsletters, memos, etc.
• Coordinate with all parties (Operations and incoming tenant) to ensure that “when one door closes” at Bower Place, hoarding and hoarding graphics are immediately and seamlessly installed in keeping with QuadReal standards.
• Participate and contribute in regular marketing strategy, guest services, and retailer meetings.
• Handle non-profit requests, bookings, and execute the proper paperwork.
• Assist with the proper upkeep of storage units and inventory.
• Assist with communication to new retailers regarding hoarding program specifications.
• Provide ongoing contributions to the marketing manual.
• Other related duties as assigned.

Benefits

• competitive total rewards package
• performance-based incentive plan
• comprehensive health & dental benefits
• pension plan
• paid time off

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree