Marketing Coordinator (Part-Time)

Harvard University • Cambridge, MA

11d • Hybrid

About The Position

The Marketing Coordinator at Harvard Radcliffe Institute (HRI) supports outreach to local, regional, national, and international audiences for public conferences, exhibitions, lectures, and fellowship talks. Reporting to the Marketing Manager, the coordinator develops and implements event marketing strategies, produces marketing materials for multiple platforms, maintains contact and program-evaluation databases, coordinates event outreach, and works with colleagues across HRI and Harvard University to support successful events. This is a half-time position of 17.5 hours per week and is fully benefits eligible.

The role suits an organized, deadline-conscious multitasker who builds relationships and facilitates collaboration. The coordinator takes direction around goals, works both independently and with others, incorporates feedback, and demonstrates initiative and ownership.

Requirements

• Three years of experience in event marketing and communications, specializing in digital and social media marketing.
• Experience with Microsoft Office, including Word, Excel, PowerPoint, and Outlook.
• Strong writing, editing, and proofreading skills, with knowledge of online content strategy and creation and/or experience with SEO.
• Strong interpersonal and teamwork skills.
• High sensitivity to problem-solving and collaborative decision-making.
• Ability to receive, respond to, and thoughtfully implement guidance.
• Ability to manage multiple priorities and complete deliverables on time.
• Detail-focused working style.
• Demonstrated initiative and ability to collaborate in a fast-paced work setting.

Nice To Haves

• Familiarity with Salesforce or similar CRM software and Photoshop.
• Some understanding of digital marketing, including social media marketing, email marketing, and analytics.
• Familiarity with Pardot or a similar marketing platform, such as MailChimp or Marketing Cloud.

Responsibilities

• Participate in planning and executing event-specific marketing plans.
• Assist with creating and producing digital marketing and advertising materials, collaborating with editorial, design, multimedia, and event programming colleagues.
• Research and generate recipient lists for Harvard groups, higher education institutions, student groups, external organizations, and past event attendees; submit event announcements to relevant Harvard calendars and digital publications.
• Produce digital advertisements for Meta, LinkedIn, and other social media platforms; monitor engagement and adjust ad placement as needed.
• Analyze engagement with promotional efforts, adjust strategies, and evaluate metrics to optimize marketing initiatives and audience reach.
• Use Salesforce CRM to target database segments, create promotional emails, and maintain contact records.
• Create post-event surveys for public events and draft related emails to registrants.
• Use Pardot/Account Engagement to create and launch the Institute’s monthly ‘Radcliffe in the News’ internal communication.
• Manage assigned project timelines and communicate promotional requirements, status, and deadlines to stakeholders.
• Provide weekly updates on promotional efforts to communications colleagues and relevant department heads.
• Recommend and experiment with new marketing approaches.

Benefits

• Generous paid time off, including parental leave.
• Medical, dental, and vision health insurance coverage starting on day one.
• Retirement plans with university contributions.
• Wellbeing and mental health resources.
• Support for families and caregivers.
• Professional development opportunities, including tuition assistance and reimbursement.
• Commuter benefits, discounts, and campus perks.

What This Job Offers

• Job Type: Part-time
• Education Level: No Education Listed