Marketing Coordinator

Pacific National Exhibition • Vancouver, BC

8d • Hybrid

About The Position

The Pacific National Exhibition (PNE) is seeking a Marketing Coordinator to join their dynamic team. This role supports marketing initiatives across all PNE properties and touchpoints, including Playland, the PNE Fair, concerts, exhibitions, and special events. The ideal candidate is a creative and highly organized individual with a passion for social media, content creation, digital marketing, and promotions. This role is for a natural storyteller who thrives in a fast-paced environment and loves engaging with audiences online.

Requirements

• Bachelor’s degree or diploma in Marketing, Communications, Business, or a related field; or proven track record in content creation and social media management.
• Minimum 1 year of experience in marketing, social media management, content creation, or a related role.
• Proven ability to create engaging social media content (writing, photography, videography, and editing), including the ability and confidence to act as an on‑screen host or personality for branded content.
• Demonstrated experience working with email marketing platforms (e.g., content creation, scheduling, deployment, and basic performance reporting).
• Strong understanding of social media platforms, trends, and analytics tools, with a particular interest in new and emerging platforms.
• Excellent written and verbal communication skills, with strong attention to brand tone and storytelling.
• Highly organized, detail‑oriented, and able to manage multiple projects simultaneously in a fast‑paced environment.
• Passion for entertainment, live events, and creating memorable experiences for diverse audiences.
• Availability to work evenings and weekends, as required for events, activations, and content capture.
• This role is required to be on-site at the PNE a minimum of 3 days/week.
• Successful candidates must undergo a Criminal Record Check.

Nice To Haves

• Experience with digital advertising, SEO, and email marketing is considered an asset.
• Proficiency in design and editing tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), and/or CapCut is a plus.
• A valid BC driver’s license is an asset.

Responsibilities

• Support the planning and execution of integrated marketing campaigns across digital, social, email, and traditional channels in support of PNE events, attractions, experiences, and corporate initiatives.
• Own PNE’s social marketing efforts, including planning and managing social content calendars, creating, publishing, and activating platform‑specific content across TikTok, Instagram, Snapchat, and emerging platforms, community management and audience engagement, and performance tracking, reporting, and optimization based on insights.
• Develop and execute email marketing campaigns, including content development, scheduling, deployment, and performance measurement.
• Create high‑quality written and visual content for social media, email, website, and promotional materials, ensuring brand consistency and audience relevance.
• Lead content marketing initiatives, including influencer partnerships, user‑generated content programs, publisher and brand collaborations, and content planning, activation, and performance reporting.
• Monitor and analyze marketing performance metrics across social, email, and content initiatives, translating data into actionable insights and recommendations.
• Collaborate closely with internal teams, external agencies, and media partners to ensure cohesive messaging, brand alignment, and on‑time execution.
• Stay ahead of digital trends, platform updates, and best practices, bringing forward new ideas, formats, and approaches to keep PNE’s marketing fresh and relevant.
• Take on special projects and initiatives that support professional development, experimentation, and the expansion of marketing skills.

Benefits

• Opportunity for free or discounted tickets to shows, events, sports games, and much more
• Staff discounts for Playland, The Fair, and Fright Nights, as well as all PNE Food Stands
• Competitive compensation package
• Opportunity to create lasting memories and friendships!

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree