Marketing Coordinator

HomeServices of America•Los Angeles, CA

1d•Onsite

About The Position

Berkshire Hathaway HomeServices California Properties, an award winner of the Real Estate Agency Brand of the year in the 26th annual Harris Poll EquiTrend Study and a leader in the real estate industry, is currently looking for a Marketing Coordinator with impeccable follow through and exceptional communication skills, verbal and written etiquette to join our very popular and iconic Brentwood office. The Marketing Coordinator provides sales associates with administrative, marketing, social media, general office, and computer assistance support. We are seeking a “Director of First Impressions” who is genuinely passionate about helping customers and clients while providing the utmost customer service experience.

Requirements

Associate’s degree in Business marketing, communications; or equivalent work experience and knowledge.
Experience in social media, social media marketing and social media channels/platforms.
Graphic design experience.
A minimum of two years administrative-related experience.
Knowledge of real estate, bulk mail procedures, title and/or mortgage business is preferred.
Skilled in clientservicing & creating, editing, and promoting various marketing, and social media content.
Competent technology skills to include basic MS Office skills, experience with communication device technologies and familiarity with iOs, Android, MAC and PC platforms.
Strong computer skills; must be proficient in Microsoft Office, Adobe Creative Cloud products, including InDesign.
Excellent interpersonal, written communication and presentation skills.
A strong customer-service focus and the ability to work as a member in a team-oriented environment.
Ability to prioritize and handle multiple issues and projects concurrently.
Strong organizational skills with a high degree of quality and detail orientation.
Ability to work under pressure.
Effective analytical, problem-solving and decision-making skills.
Experience using MLS platform in the real estate industry is a plus.

Responsibilities

Develop and produce promotional materials, including layout design, content coordination, graphic design support, editing, proofing, and coordination with printers.
Provide advertising and creative consultation support, developing, coordinating, scheduling, and reviewing various advertisements.
Manage agent and property photos.
Coordinate and support Virtual Tours.
Organize marketing forms and data between the marketing department and sales offices.
Coordinate training of sales associates on marketing programs, issues, and events.
Create brochures, flyers/postcards, marketing materials, and other promotional pieces.
Assist in online marketing campaigns and business development.
Create letters to clients, presentation materials, sales associate introduction cards, and prepare buyers and sellers guides.
Capture and analyze data trends and generate reports.
Conduct orientation training to new sales associates during the on-boarding process and maintain on-boarding marketing materials.
Conduct small group training sessions on BHHSCP marketing tools or social media tools.
Assist new agents in setting up their office, accessing MLS, and training on computer applications, tools, and office equipment.
Step in for Regional Marketing Manager as required with regards to managing Asana and presenting at sales meetings.
Plan and publish daily content for social platforms (Instagram, Facebook, Twitter, YouTube), interact with Social Media Influencers, and bloggers.
Create content and interact directly with agents/customers, marketing team and sales team.
Make recommendations for cutting-edge social media content and help define social media direction.
Engage with clients and fans by re-sharing content, commenting, responding to comments, and answering messages or directing inquiries.
Establish regular and meaningful social media reporting and share insights.
Write and develop social media copy and maintain updates on social media accounts.
Increase social media reach and engagement, and develop strategies to grow online community and build brand advocacy.
Set up and update client and customer sphere of influence databases; and create farming database for sales associates.
Maintain internet by updating company website and sales associate’s personal websites/pages.
Provide administrative, clerical and technical support to management and sales associates, including email assistance, computer support, form stocking, answering phones, greeting visitors, routing mail, preparing schedules and maintaining the lobby.
Maintain office equipment to ensure efficient operation and assist sales associates with troubleshooting needs, including Wi-Fi and internet issues.
Assist sales associates in the MLS.
Assist with license transfer or annual license renewal.
Train new staff and serve as back-up to other office staff.
Perform any additional marketing/administrative-related responsibilities as requested or assigned.