Marketing Coordinator

Spirit MountainDuluth, MN
Hybrid

About The Position

The Marketing Coordinator supports Spirit Mountain’s marketing efforts through hands-on content creation, communication, and coordination across departments. This role is highly interactive, spending time throughout the mountain capturing real-time experiences and translating them into engaging content for social media, web, and email. This position is ideal for someone who is outdoorsy, creative, detail-oriented, and excited to grow a career in marketing within the ski, bike, and recreation industry. This role also plays a key part in maintaining energy, connection, and culture across the organization.

Requirements

  • Strong written and verbal communication skills
  • Comfortable working in a fast-paced, deadline-driven environment
  • Ability to manage multiple tasks and shifting priorities
  • Basic proficiency with social media platforms (Instagram, Facebook, etc.)
  • Willingness to work a flexible schedule, including weekends, evenings, and holidays as needed
  • Ability to work independently while staying aligned with direction and feedback

Nice To Haves

  • Experience with content creation (photography, video, social media)
  • Familiarity with website content management systems (WordPress or similar)
  • Experience drafting marketing emails or promotional content
  • Knowledge of the ski, bike, or outdoor recreation industry
  • Experience developing or managing a content calendar
  • Basic understanding of branding and marketing strategy
  • Comfortable on skis and/or mountain biking (or willingness to learn)
  • Energetic, outgoing personality with a natural ability to connect with people

Responsibilities

  • Capture photo and video content across the mountain (ski hill, bike trails, events, retail, food & beverage, campground, etc.)
  • Create and draft social media content for review and approval by the Marketing Director
  • Assist in maintaining accurate and up-to-date information across platforms: Website (including updates such as hours, mountain message, and operational info), Google Business listings (hours, closures, updates)
  • Draft marketing emails and written content for campaigns, events, and promotions
  • Attend events, programs, and activities to capture real-time content
  • Partner with internal departments (Retail, Food & Beverage, Outdoor Ops, HR/Recruiting, Campground, etc.) to gather timely and accurate information for promotions and communications
  • Assist in developing and maintaining a content calendar for social media and marketing initiatives
  • Monitor and respond to internal communications (email, Teams) in a timely and professional manner
  • Support promotion of events, programming, and seasonal offerings
  • Help reinforce brand voice and consistency across all communications
  • Contribute to a fun, engaging, and connected culture across employees and departments

Benefits

  • $1 Season Pass
  • Buddy Passes
  • 30% discount on Food & Beverage
  • Accrued Sick Time Pay
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