Marketing Coordinator – Events, Partnerships & Content

Cosmetic Physician Partners•Annapolis, MD

13h•Onsite

About The Position

Sullivan Surgery and Spa is seeking a creative, organized, and outgoing part-time Marketing Coordinator to help grow their practice. This role focuses on three key areas: planning and executing events, fostering relationships with local businesses and referral partners, and developing content for social media, email, and the website to showcase the brand. The practice is led by Dr. Sullivan and has locations in Annapolis and Easton, offering surgical procedures, laser and skin treatments, and hormone replacement therapy. They emphasize personalized care and a luxury patient experience within a small, close-knit team.

Requirements

2+ years of experience in marketing, events, or business development.
Strong skills in social media and content creation, including photography, video editing, and tools such as Canva or Adobe Creative Suite.
Excellent written and verbal communication skills.
Comfortable networking and representing the brand in person.
Highly organized, self-motivated, and able to manage several projects at once.
Willingness to learn HIPAA guidelines.
Available to work some evenings and weekends for events.
Able to travel between the Annapolis and Easton offices.

Nice To Haves

Experience in medical aesthetics, beauty, wellness, or hospitality.
Familiarity with HIPAA guidelines.

Responsibilities

Plan and run in-office events such as open houses, raffles, product launches, and educational evenings.
Represent the practice at community events, health fairs, and networking functions.
Handle event logistics, promotion, vendor coordination, and follow-up with attendees.
Track event results, including attendance, leads generated, and bookings.
Identify and build partnerships with complementary local businesses (e.g., salons, gyms, boutiques, bridal shops, wellness providers).
Develop cross-promotions, co-hosted events, and referral programs.
Build relationships with referring physicians and other healthcare providers.
Explore corporate wellness and group opportunities with local employers.
Create engaging content for social media platforms (Instagram, Facebook, etc.), including photos, short-form video, and graphics.
Maintain a consistent posting schedule and a monthly content calendar.
Write copy for email newsletters, promotions, website updates, and printed materials.
Capture behind-the-scenes content, team spotlights, and treatment education, ensuring patient consent and HIPAA compliance.
Ensure all materials align with the brand's look and voice.