Marketing Coordinator

CASEWashington, DC
$53,000 - $57,000Hybrid

About The Position

CASE is a global not-for-profit and membership association dedicated to advancing education to transform lives and society. Our mission is to inspire, challenge, and equip professional communities to act effectively and with integrity to champion the success of their institutions. CASE serves over 90,000 advancement practitioners at nearly 3,000 member institutions across 72 countries, with support from more than 4,000 volunteers. The organization encompasses broad professional practice communities including alumni relations, development services, digital, communications, fundraising, government relations, marketing, and web. CASE members are at various career stages and work in universities, schools, colleges, cultural organizations, and other not-for-profits, as well as corporate partners. Headquartered in Washington, DC, CASE operates globally with regional offices in London, Singapore, and Mexico City, striving for a seamless experience for all stakeholders. The Marketing Coordinator is an exempt, salaried position responsible for executing and supporting marketing campaigns and related activities. This role focuses on email marketing production, campaign coordination, content preparation, and maintaining marketing systems and records, operating under the supervision of the Senior Manager, Marketing.

Requirements

  • Bachelor’s degree or equivalent experience in marketing, communications, or related field
  • 1–3 years of relevant work experience in a marketing or communications support role
  • Experience using email marketing platforms (e.g., HubSpot, Mailchimp, or similar)
  • Strong attention to detail and accuracy in data handling and content preparation
  • Basic proficiency in Microsoft Office (Excel, Word, Outlook)
  • Ability to follow processes, manage multiple tasks, and meet deadlines
  • Clear written and verbal communication skills
  • Ability to collaborate and respond to direction from multiple stakeholders

Nice To Haves

  • A demonstrated interest in advancing education in the not-for-profit sector.
  • A strong commitment to contributing to an organizational culture that celebrates diversity and inclusion.
  • An understanding and interest in engaging with a broad range of cultures and countries.

Responsibilities

  • Creates marketing emails in marketing automation platform (HubSpot)
  • Uploads and creates segment contact lists based on defined criteria
  • Personalizes email content using established fields and data inputs
  • Schedules and deploys email campaigns according to the marketing calendar
  • Performs quality assurance checks for editorial style, accuracy, formatting, and links before sending
  • Generates standard performance reports (e.g., open rates, click-through rates) as required
  • Maintains campaign files, folders, and documentation in shared systems
  • Tracks campaign timelines and update project management tools as assigned
  • Supports campaign setup across channels following established workflows
  • Ensures consistency of campaign details across internal systems and materials
  • Coordinates with internal teams (design, digital, content)
  • Route marketing materials through review and approval workflows
  • Tracks feedback and ensure updates are incorporated into final materials
  • Exercises fiscal responsibility in the utilization of all CASE resources.
  • Works cooperatively and diplomatically with all divisions and regions.
  • Liaises with CASE colleagues in other parts of the world to ensure the best sharing of ideas, expertise and knowledge.
  • Incorporates tasks and/or projects related to objectives as directed by the CASE Strategic Plan.
  • In keeping with the CASE Values Statement, ensures that CASE is well represented by exercising a high degree of professionalism, accuracy, and ethics, in all activities, services, and products.
  • Performs other duties and responsibilities as assigned by the Supervisor
  • Provide administrative support for marketing initiatives and projects
  • Assist with division projects as needed

Benefits

  • vacation and sick leave
  • paid holidays
  • health insurance
  • dental insurance
  • life insurance
  • long-term and short-term disability insurance
  • flexible spending plans
  • employee assistance plan
  • legal resources plans
  • tuition reimbursement
  • participation in CASE’s retirement plan
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