Marketing Coordinator

Adelphi Group • Clint, TX

2d • Hybrid

About The Position

MRM is part of the Omnicom Precision Marketing activation practice, which integrates CRM platform expertise, journey management, and first-party data capabilities with creative excellence and performance capabilities. This practice enables Omnicom to deliver intelligent activation across the full funnel with data-driven decisioning at scale to help clients move faster and deliver more connected customer experiences. MRM is a modern relationship marketing agency dedicated to building enduring brand relationships, with specialized capabilities that drive relationship lifetime value across CRM, Customer Experience, and Commerce, with data and martech at the core. MRM operates in a borderless, integrated way to enable greater collaboration, creativity, and true speed to market.

MRM is seeking an Event / Experiential Marketing Coordinator to support a series of programmatic and B2B (virtual & in-person) events. This role involves planning and executing highly visible tasks related to event management, marketing, delivery, and reporting. The ideal candidate will be able to work independently, possess strong organization and communication skills, and be proactive in taking initiative to get tasks done and leverage resources effectively.

Requirements

• Bachelor’s Degree preferred
• 3-5 years of experience, agency experience preferred
• Experience in delivering events preferred
• Strong IT skills including Excel & PowerPoint
• Have an interest in the technology sector.
• Exceptional verbal & written communication skills and adept at communicating effectively across all levels
• Strong organization, administration, and time management skills
• Ability to work as part of a team but also independently
• Ability to build and maintain strong working relationships with clients, suppliers, and agency colleagues.
• Ability to participate in a team environment that facilitates mutual respect and partnership across functions
• Ability to be resourceful when faced with challenges

Responsibilities

• Supports the planning & scheduling of events in accordance with program guidance
• Provides consultation on available event platforms
• Ensures event visibility and accuracy in the event dashboard
• Requests event set-up and registration page build in line with program specific guidance
• Manages transactional communications (registration confirmation, reminder communications etc.)
• Manages registrations, waitlists and accessibility requests
• Manages Travel, Gifts & Hospitality (TG&H) approvals for Public Sector attendees
• Requests POs for event services on behalf of the FTE PO owner where agreed with local Compliance
• Identifies scenarios where approvals are required, acting as a consultant, to ensure compliance and raising tickets where required
• Confirms post event emails are sent
• Acts as Project Manager for on-site events coordinating the different agencies and stakeholders that are part of the event (creative, speakers/partners, etc.) to ensure on time execution
• Manages event updates (e.g. changes to timing, speaker details etc.)
• Collates event assets (decks, videos etc.) & uploads to required platforms
• Coordinates and briefs speakers and manages event dry-runs
• Manages platform specific configurations for digital events
• Acts as Event Producer or Moderator for digital events where applicable
• Provides logistical chat moderation support for digital events in alignment with individual program requirements
• Coordinates logistics, catering and AV requirements with the corresponding agencies or Office Facilities for in-person events
• Acts as Project Manager for in-person events, coordinating the different agencies that are part of the event (creative, speakers/partners, etc.)
• Raises support requests where required to resolve issues in line with defined processes for in-person events
• Sources necessary supplies (ex: booth, branding elements, privacy signage, etc.) for in-person events
• Ensures all event registration was captured successfully in the event dashboard
• Ensures delivery of post event communications with required content
• Manages post event lead uploads where applicable
• Provides standard post event reporting leveraging global dashboards
• Generates post-event information to measure effectiveness and areas with opportunities for improvement
• Ensures all event deliverables have been captured
• Compiles post-event stats, feedback and reporting
• Additional tasks such as promotional emails, targeted list pulls and gated content requests
• Consults and executes using client branding guidelines
• Partners effectively with other management across offices and disciplines
• Explores new ways on how to make digital events more state of the art
• Trains marketers on Teams platform capabilities
• High volume data processing (e.g., event requests, purchase orders, contracts) in an accurate and timely manner
• Supports Account Managers to deliver value in the client / agency relationship
• Assists with reporting and program development
• Works in the best interests of the client and build a robust understanding of client business challenges and the role of the agency in proactively addressing these.
• Attends online events and meetings as required - role may at times require a flexible approach to working hours

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level