Marketing Coordinator I

Thompson Tractor Company • Tarrant, AL

5d • Hybrid

About The Position

The Marketing Coordinator I will assist the Marketing Manager in executing strategic marketing plans for revenue divisions of Thompson Tractor Company (“TTCo”). The position holder will become the imbedded strategic marketing partner for one of those divisions.

Requirements

• Bachelor's degree required.
• No previous business experience required.
• Integrated Marketing
• Digital Marketing
• Heavy Equipment Industry Knowledge
• Relationship Building (Internal and External)
• Problem Resolution
• Telephone/Verbal Communication
• Written Communication
• Computing Skills including Microsoft Office
• Organization to prioritize workload
• Self-motivated and results-oriented
• Social media
• Marketing project management
• TTCo and OEM Computer Programs
• Microsoft Office Suite – Basic & Intermediate
• Hubspot CRM
• Ability to pass pre-employment background check, physical exam (including drug screen), and perform physical requirements of the job.
• Ability to speak, listen, write, and type effectively
• Reaching, grasping, and stooping
• Kneeling and crawling under equipment
• Climbing ladders and equipment
• Lifting and carrying up to 75 lbs.

Responsibilities

• Work closely with Division Leadership, the Director of Marketing and the Marketing Manager on executing marketing plans that drive business results
• Execute marketing campaigns individually and at the direction of the Director of Marketing and/or the Marketing Manager in relevant business segments and media channels, monitoring campaign and program results
• Manage and deploy OEM marketing programs
• Participate in customer events and TTCo events
• Create and place content for assigned marketing channels, including websites and social media
• Travel – up to 25% and including some weekends - with dealer personnel, sales representatives and/or Marketing colleagues as required
• Support and assist management with all related administrative tasks
• Understand and use related websites, programs and software
• Perform other duties as assigned

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level