Marketing Coordinator I - 528507

The University of AlabamaTuscaloosa, AL
$44,200 - $55,300Onsite

About The Position

The Marketing Coordinator I oversees marketing, promotion, and publicity functions for a department, college, or division under general supervision. Creates and implements marketing strategies using advertising, media, direct mail, etc. Coordinates production of materials specified in marketing plans and calendars. Consults with product and/or program development. Regularly reviews locations to ensure all signage is up to date and in good shape. Evaluates operations for additional directional and instructional signage. Monitors social media pages for feedback and questions to relay to the appropriate manager. Assists the Marketing Coordinator III in the upkeep of the University Dining Services and Action Cards websites and other digital platforms. Assists in the planning and execution of various University Dining Services and Action Card events. Develops comprehensive event plans, follows the designated budget, and ensures metrics are in place to measure the event's success. Works flexible hours, including nights and weekends, to support University Dining Services and Action Card events.

Requirements

  • Bachelor's degree
  • Some marketing, public relations, communications, or advertising experience.
  • Valid U.S. driver's license.
  • At least 19 years of age at time of hire.
  • Acceptable Motor Vehicle Report that is in compliance with University policies.
  • Applicants under the age of 21 will have some driving restrictions.
  • Must successfully pass a pre-employment background investigation and information obtained from social media and other internet sources.

Responsibilities

  • Oversees marketing, promotion, and publicity functions for a department, college, or division.
  • Creates and implements marketing strategies using advertising, media, direct mail, etc.
  • Coordinates production of materials specified in marketing plans and calendars.
  • Consults with product and/or program development.
  • Regularly reviews locations to ensure all signage is up to date and in good shape.
  • Evaluates operations for additional directional and instructional signage.
  • Monitors social media pages for feedback and questions to relay to the appropriate manager.
  • Assists in the upkeep of the University Dining Services and Action Cards websites and other digital platforms.
  • Assists in the planning and execution of various University Dining Services and Action Card events.
  • Develops comprehensive event plans, follows the designated budget, and ensures metrics are in place to measure the event's success.
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