Marketing Coordinator – Email & Web

Seattle Boat • Seattle, WA

4d • Onsite

About The Position

Seattle Boat Company is seeking a detail-oriented Marketing Coordinator to support email marketing and website management across our family of marine and lifestyle brands. This role is ideal for a marketing professional who enjoys both creative and technical execution and is comfortable managing multiple projects in a fast-paced environment. The position focuses heavily on email campaign production, website updates, digital content management, and marketing coordination. The ideal candidate is organized, dependable, time-sensitive, and highly detail-oriented, with a strong interest in outdoor and active lifestyle marketing.

Requirements

• 1–3 years of experience in email marketing, digital marketing, website management or related roles
• Experience with HubSpot, Mailchimp, WordPress, Wix, Shopify, or similar platforms
• Strong organizational skills with the ability to manage multiple tasks and deadlines
• Strong independent writing, editing, and proofreading skills.
• Ability to work independently within established systems and direction
• Ability to manage deadlines and multiple projects simultaneously

Nice To Haves

• Basic understanding of HTML/CSS is a plus
• Passion for being outdoors and on the water
• Experience boating

Responsibilities

• Build, schedule, test, and deploy email marketing campaigns using HubSpot or similar ESP platforms
• Manage and maintain the email marketing calendar
• Coordinate campaign assets, audience lists, CTAs, and workflows
• Draft, proofread, and format email content aligned with brand standards
• Assist with audience segmentation and database organization
• Execute A/B testing to improve engagement and conversion performance
• Monitor campaign metrics including open rates, click-through rates, and conversions
• Prepare regular performance reports and recommendations
• Maintain and update website content across multiple brand websites
• Create and update landing pages, banners, forms, and promotional content
• Upload and optimize images and digital assets
• Conduct regular website QA for formatting issues, broken links, and content accuracy
• Support basic SEO implementation including metadata, alt text, and on-page optimization
• Ensure mobile responsiveness and overall user experience quality
• Format, publish & distribute press releases and blog content using established templates and SEO/AEO guidelines
• Assist with event marketing and promotional coordination
• Support light social media scheduling and content updates
• Collaborate with the marketing team on campaign execution and digital initiatives
• Communicate proactively with leadership to ensure tasks stay on track and priorities remain clear
• Coordinate with on-site and remote teams while staying aligned with the broader marketing department

Benefits

• Collaborative team environment
• Hands-on experience across multiple brands
• Opportunity to work in an industry centered around the outdoors, recreation, and active lifestyle experiences

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed