Marketing Associate - Job ID 174300

DCM IncHagerstown, MD
Hybrid

About The Position

The Marketing Associate supports brand, retail, and product marketing initiatives within a fast growing, highly regulated cannabis environment. This role balances creativity, organization, and compliance awareness while collaborating across design, retail, and operations teams. The ideal individual is detail oriented, proactive, and passionate about strengthening the District Cannabis brand across digital and physical touchpoints.

Requirements

  • At least 21 years of age.
  • Pass a Federal and State criminal history background check.
  • At least one (1) year of marketing experience and/or one (1) year of cannabis industry experience.
  • Proficient with Microsoft Office (Word, Excel, Outlook, PowerPoint) and Adobe Creative Cloud suite (Photoshop and Illustrator).
  • Willing and able to visit all sites (Hagerstown, MD & Washington, D.C.) occasionally.

Nice To Haves

  • Bachelor's degree (any field) or equivalent work or cannabis experience.
  • Comprehensive knowledge of industry and industry-related trends and best practices.
  • A passion for the cannabis industry.
  • Desire and ability to work as a member of a team.
  • Personal accountability, proactive behaviors, and strong attention to detail.
  • Excellent organizational, project management, and time management skills.
  • Proven ability to manage multiple tasks and adapt to a changing, fast-paced entrepreneurial environment.
  • Excellent observational skills.
  • High level of organization and follow through.
  • Ability to remain calm in high-pressure situations.
  • Compliance with all HR policies including confidentiality and non-disclosure agreements.
  • Passion for the mission.

Responsibilities

  • Assist with planning and executing marketing campaigns for product launches, promotions, and retail initiatives.
  • Maintain brand consistency across all digital and physical touchpoints.
  • Organize and maintain a digital asset library, including photos, videos, and product information.
  • In partnership with sales and marketing leadership, conduct routine audits of web-based retail partner sites to ensure correct and up-to-date product images are published.
  • Assist in executing, including planning, set up, and attendance, local marketing initiatives, including local partnerships and external event support in partnership with DCM Inc.
  • Assist in set-up of visual merchandising at 3rd party retailers.
  • Assist with promotional item organization at facilities, including inventory of new deliveries, communication of low inventory.
  • Assist with merchandise backstock organization and delivery between facilities and MD and DC Retail.
  • Execute the assembly of promotional giveaways, including but not limited to: quarterly budtender gift bags, holiday promotional items, and event gift bags.
  • Assist in the planning and execution of brand events throughout Maryland and Washington D.C, including but not limited to: event set-up and breakdown, organization and distribution of print and promotional materials.
  • Assist Marketing Director and Marketing Manager with administrative tasks as needed.
  • Manage and fulfill physical marketing requests (swag, banners, printed collateral, in-store assets) in partnership with design and production teams to deliver timely, brand consistent materials.
  • Collaborate with the retail team to identify marketing needs across store locations.
  • Submit marketing content for approval and ensure final assets are correctly implemented.
  • Ensure all marketing assets comply with state cannabis advertising regulations.
  • Communicate content gaps, new assets, or store specific marketing needs to relevant teams.
  • Support cross functional communication between marketing, retail, product, and operations teams.
  • Pitch new creative marketing concepts and promotional ideas to support industry trends.
  • Participate in team marketing meetings and planning sessions.
  • All other duties as assigned.

Benefits

  • Health Insurance: Medical, Dental & Vision
  • Employee Assistance Plan
  • Short-Term Disability
  • Life Insurance AD&D
  • 401K
  • DCM Product/Merch Discounts
  • Paid Time Off
  • Competitive pay
  • Industry Discounts
  • Discretionary Bonus
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