Marketing Associate, International

Trupanion

8d•Remote

About The Position

Trupanion is seeking a highly motivated Marketing Associate for the international department, focused on our European territories. The role will require strong B2B and B2C marketing know-how, project management skills, ability to multi-task, and a passion for producing high quality work that moves the needle. The ideal candidate will unlock the stories behind our data points and deliver impactful marketing ideas and assets that drive Trupanion’s cross-collaboration and empower team building throughout the business. Candidates for this position have the option to work remotely from anywhere in UK, Germany, Switzerland, or Czech Republic. Since this role supports international expansion at Trupanion, there may be travel from time to time and flexibility regarding working hours due to accommodating various global time zones.

Requirements

2+ years of experience building and optimizing MarTech tools, such as Content Management System or Marketing Automation (e.g., Contentful, Iterable, Plausible Analytics).
Proven record of running multiple projects, with various resources and partners, simultaneously while remaining organized and focused.
Excellent background in content creation for differing mediums with various tools, like Adobe Illustrator or Canva.
Some experience working with Social Media Management tools.
Familiarity with project management software such as Smartsheet.
Experience working on multiregional and multilingual efforts.
Deep understanding of the cultural nuances and differences between Germany, Switzerland, and Austria.
Professional working proficiency in English.
Native proficiency in German required.

Nice To Haves

Prioritization of candidates with fluency in Dutch.

Responsibilities

Work cross-functionally to bring concepts and ideas to life in support of our breeder, veterinary, and consumer channels.
Create an immediate impact on the rapid growth of our company.
Work with business stakeholders to achieve success by handling implementation and optimization of digital and direct communications that engage, educate, and retain pet owners, breeders, and veterinarians alike through various mediums such as: emails, SMS/WhatsApp, social media (paid and organic), blogs, print collateral, and website content authoring.
Build, manage, and push engaging and relatable content and campaigns for various channels and mediums to increase the amount of loving, responsible pet owners within the Trupanion or PetExpert family.
Measure the effectiveness, progress, and impact of International Marketing as they relate to important metrics and company goals.
Provide reporting on regional performance as well as insights and recommendations.