Marketing and Public Relations Manager

Montgomerty City-County Personnel•Montgomery, AL

2d•Onsite

About The Position

The fundamental reason this classification exists is to disseminate information from an assigned department to the media, constituents, community groups, the public, and department employees. Currently, positions for the Marketing and Public Relations Manager classification exist at the Department of Cultural Affairs, Museum of Fine Arts and the Montgomery Zoo. The primary work responsibilities are: manages the department’s marketing and public relations outreach programs through traditional media outlets; manages the department’s social media marketing and public relations outreach programs; oversees the creation, production, and distribution of marketing and public relations materials; develops and executes short- and long-term marketing and public relation strategies; coordinates or assists in coordinating special events and programs; and performs administrative duties such as budgeting, networking, and volunteer management.

Requirements

Bachelor’s degree with major course work in journalism, communications, public affairs, marketing, or a related field.
Two (2) years of experience in the field of public affairs, public relations, public and internal information, journalism, communications, or marketing.
Qualifying education, training and experience that provide the requisite knowledge, skills and abilities to perform the job will be considered.

Responsibilities

Manages the department’s marketing and public relations outreach programs through traditional media outlets.
Manages the department’s social media marketing and public relations outreach programs.
Oversees the creation, production, and distribution of marketing and public relations materials.
Develops and executes short- and long-term marketing and public relation strategies.
Coordinates or assists in coordinating special events and programs.
Performs administrative duties such as budgeting, networking, and volunteer management.