Marketing and Event Planner - Traffic Incident Management

Parsons•Sandy Springs, GA

About The Position

Parsons is seeking a talented Marketing and Event Planner for Traffic Incident Management to advance stakeholder engagement through marketing and planned events. This role will support statewide Traffic Incident Management (TIM) initiatives by leading the planning and delivery of key stakeholder events and communications. Responsibilities include planning and executing events such as retreats, conferences, and executive briefings, developing marketing and outreach materials, managing sponsorships and registrations, and enhancing engagement through web, newsletter, and social media content.

Requirements

An undergraduate degree in Marketing, Communications, or a related field.
3-5+ years of relevant experience.
Proven track record of building and sustaining engagement and event attendance.
Excellent written and verbal communication skills.
Proficient in Microsoft Office.
Highly organized individual with attention to detail.
Strong communication and interpersonal skills.
Creative problem solver.

Nice To Haves

Previous experience supporting a public-facing project/entity.
Previous experience on a similar Traffic Incident Management or similar Transportation Program.

Responsibilities

Plan, coordinate, and deliver major TIM-related events, including conferences, executive events for transportation/public safety leaders, strategic planning retreats, and/or monthly and quarterly board and TIM meetings.
Coordinate full event logistics: venue selection and reservations, agendas, speaker coordination, attendee communications, registrations, and on-site facilitation.
Document event attendance and discussions; prepare and distribute summary notes and action items.
Coordinate with event sponsors and vendors from planning to execution.
Coordinate with venue on meeting rooms, food, etc. (to include venue contract review to include food, A/V, etc.).
Support communications for distribution of periodic newsletters, ensuring posting and archiving on program websites.
Draft and coordinate social media content for approved platforms, ensuring all content receives required approvals prior to posting.
Coordinate with team and stakeholders to advance internal and external communication strategies, including outreach to public safety, transportation, and other TIM partners.
Develop and support outreach materials (e.g., flyers, digital content, presentations) for TIM initiatives, training, conferences, and stakeholder engagement activities.